#LandCruiser

After a small hiatus, the Toyota Land Cruiser returns for 2024, occupying a slightly different spot on the food chain than its forebear.

But we can all go pound sand in North America, unfortunately. Such are the joys – and challenges – of our global marketplace. Nevertheless, off-road gearheads in other parts of the world will be able to avail themselves of this tremendously square beast, showing up for duty with a 2.8L turbodiesel.

It's Toyota madness this week, thanks to the 2024 Toyota Land Cruiser unveiling last night.

Toyota's Land Cruiser is back after three years. And it will have a base price in the mid-$50,000s.

The covers come off the next Toyota Land Cruiser later today.

A group of gearheads from Down Under have apparently set a new world record for driving a car underwater, taking a specially prepped old-school Land Cruiser about 7 kilometers (approximately 4.5 miles) across the floor of Darwin Harbour.

After emerging from the briny deep, one onlooker told the team to “drive this thing straight to the pub.” It doesn’t get more Oz than that.

The slow drip of information about the upcoming square-as-a-box Toyota Land Cruiser continues with the teaser photo you see above. 

It’s an open secret that the Big T is on the cusp of returning this storied nameplate to North American showrooms, meaning the release of a shadowy teaser image isn’t a huge surprise. Still, it’s neat to see what’s in the hopper for this off-road brute.

Don’t listen to certain talking heads who are trying to tell us that all hands are busy switching to electric transportation pods and there’s no market for enormous SUVs. In Japan, where they’d have you believe streets are tighter than two coats of paint and no one drives anything bigger than a Kei car, Toyota is apparently running up against lengthy waitlists for its new Land Cruiser.

How long? Try four years.

When Toyota announced that the Land Cruiser wouldn’t be coming back to the United States, off-road people shrugged and got back into their clapped-out 4Runners. Despite being incredibly capable wherever pavement is in short supply and having a pedigree that rivals Jeep’s Wrangler, the Land Cruiser is a prohibitively expensive vehicle. Toyota’s penchant for overbuilding vehicles merged with the model’s luxurious bent, resulting in a product that retailed at $87,030 before adding a single option, and sales volumes reflected this.

It was just too rich for most Americans and sales suffered as a result. But Lexus has confirmed the Cruiser-based LX will be returning and recently teased the new model’s next-generation online. While the manufacturer hasn’t confirmed that the 2022 Lexus LX 600 will be a rebadged version of Toyota’s off-road emperor, literally every generation of the LX series has been.

Leaked images have been circulating online of a new Toyota Land Cruiser that is obviously the upcoming 300 Series that will eventually supplant the now fourteen-year-old J200. Those with a penchant for boxy utility vehicles should be pleased, as Toyota’s longest-running model has not had its shape changed by much. There’s none of that fastback-inspired nonsense you’ll find on crossovers, the rear hatch appears to be at an almost 90-degree angle from the pavement and the front is almost as flat.

But it has received some overtly modern updates, giving a more contemporary style than the outgoing Land Cruiser despite its many facelifts. Unfortunately, we can only guess about its specifications or whether it will have a place on our market or leave the segment to the Lexus LX.

Every time I share photos of an old Toyota Land Cruiser I spotted in a junkyard, the anguished wails from readers commence. Nobody ever asks me where to find those doomed trucks so they can buy parts before The Crusher eats them, and only a few of the anguished wails come from Land Cruiser aficionados troubled by the demise of another old FJ. No, what upsets so many is the offense against reality on display, the demise of a truck worth 25 grand— no, 50 grand!— in any county, parish, or prefecture on the planet. Well, all I can say is that real-world values of vehicles often differ from what we think they should be, and today’s Junkyard Find proves this (again).

Toyota’s Land Cruiser is soon to be a casualty of technological advancement, after rumors of the venerable SUV being dropped were confirmed by Car and Driver when they spoke with a partner in a large dealer franchise who said that 2021 would be the end of the road for this premium SUV. This seems to confirm some earlier reporting we shared from Motor Authority.

The Toyota Land Cruiser is dead. Long live the Toyota Land Cruiser?

The saga of the Land Cruiser is getting confusing. First, we picked up on reporting from Motor Authority that suggested the LC will soon be sent to the great junkyard in the sky, although the Lexus version will soldier on. Part of that report suggested that there is a new generation for the Land Cruiser on the way, but perhaps not to be sold here.

The Toyota Land Cruiser seemed destined to remain on the market, forever unchanged, until the universe collapses into one giant black hole (or whatever would happen – astronomy classes were a long time ago).

Alas, even the Land Cruiser must meet its fate sooner or later. And Motor Authority is reporting that it is sooner, not later.