#IndustryGroups

On Tuesday, the largest automotive lobbying group released a handful of safety guidelines related to driver monitoring for vehicles equipped with driver-assistance features. It’s pageantry designed to convince you and the rest of the world to embrace technologies that have already led to unsettling privacy violations. The Alliance for Automotive Innovation making recommendations for the industry is farcical because the AAI already represents just about every major player on the field, suppliers included. The only real outsider is Tesla, which the organization decided would make an excellent scapegoat for the broader tech agenda.

But there’s still merit to the discussion, especially if the only proposed solution is to let the industry watch us inside our cars 24/7.

As low gas prices persist and electric vehicles fail to find the widespread traction once predicted by the Obama White House, automakers have supercharged their fight against the country’s lofty 2025 fuel economy target.

Fuel prices and the popularity of trucks and SUVs means the federal 54.5 mile per gallon target isn’t reasonable, automakers say. Continuing down the same road and pretending the landscape hasn’t changed? That’s a recipe for disaster, according to industry groups.