Audi Reveals Ken Block's S1 E-tron Quattro 'Hoonitron'

Ken Block is a man of many talents, many of which have nothing to do with driving. But he’s still best known for showboating from behind the wheel in the highly entertaining and well-produced Gymkhana video series. Here, Kenneth and the Hoonigan team choose a visually engaging locale and creatively rips up the pavement in some of the coolest custom-built rally cars ever to grace the screen.

Due to Block’s partnership with Ford, the majority of those cars wore the Blue Oval. But he’s since entered into a new professional marriage with Audi where he’s supposed to help push the brand’s all-electric agenda. The unification has apparently yielded its first mechanical offspring, with the insane-looking Audi S1 e-tron Quattro Hoonitron having debuted on Wednesday. Predictably electric, the vehicle is heavily inspired by the Group B legend that shares the parts of the name that don’t utilize the word tron.

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  • Theflyersfan Matthew...read my mind. Those old Probe digital gauges were the best 80s digital gauges out there! (Maybe the first C4 Corvettes would match it...and then the strange Subaru XT ones - OK, the 80s had some interesting digital clusters!) I understand the "why simulate real gauges instead of installing real ones?" argument and it makes sense. On the other hand, with the total onslaught of driver's aid and information now, these screens make sense as all of that info isn't crammed into a small digital cluster between the speedo and tach. If only automakers found a way to get over the fallen over Monolith stuck on the dash design motif. Ultra low effort there guys. And I would have loved to have seen a retro-Mustang, especially Fox body, have an engine that could rev out to 8,000 rpms! You'd likely be picking out metal fragments from pretty much everywhere all weekend long.
  • Analoggrotto What the hell kind of news is this?
  • MaintenanceCosts Also reminiscent of the S197 cluster.I'd rather have some original new designs than retro ones, though.
  • Fahrvergnugen That is SO lame. Now if they were willing to split the upmarketing price, different story.
  • Oberkanone 1973 - 1979 F series instrument type display would be interesting. https://www.holley.com/products/gauges_and_gauge_accessories/gauge_sets/parts/FT73B?utm_term=&utm_campaign=Google+Shopping+-+Classic+Instruments+-+Non-Brand&utm_source=google&utm_medium=cpc&hsa_acc=7848552874&hsa_cam=17860023743&hsa_grp=140304643838&hsa_ad=612697866608&hsa_src=g&hsa_tgt=pla-1885377986567&hsa_kw=&hsa_mt=&hsa_net=adwords&hsa_ver=3&gad_source=1&gclid=CjwKCAjwrIixBhBbEiwACEqDJVB75pIQvC2MPO6ZdubtnK7CULlmdlj4TjJaDljTCSi-g-lgRZm_FBoCrjEQAvD_BwE