#GiorgioPlatform
FCA: Why Build an Alfa Romeo Giulia Sport Wagon When You Already Have an SUV?
Alfa Romeo has bragged that it will have nine new cars on the market by 2021 ever since brand boss and arm-day workout expert Reid Bigland announced a plan to “ absolutely to go toe to toe with the Germans.”
A big part of that plan included a Giulia Sport Wagon to compete with the Deutsche estate cars. Apparently, this was a big fat lie and Bigland should meet me in the parking lot after school because Alfredo Altavilla, Fiat Chrysler’s CEO for Europe, Africa and Middle East, now says the model is off the table.
“We have decided not to make a Giulia Sport Wagon,” Altavilla explained to journalists in Europe. “Do we really need it if the SUV Stelvio handles so well? Probably not. With our fine tuning, Stelvio can interest all those people who might have been interested [in the wagon].”
Alfa Romeo and Jeep Will Share a Platform to Save FCA Some Dough
Relaunching Alfa Romeo has been an expensive undertaking for Fiat Chrysler Automobiles, and the brand continues to hemorrhage cash while FCA scrambles to get the Giulia and upcoming Stelvio into driveways. While discussing the company’s fourth-quarter earnings, CEO Sergio Marchionne confirmed that Alfa was a financial vortex last year and will remain that way until Americans see more than just the occasional 4C cruising down the boulevard.
It cost a fortune to develop the Giorgio platform that underpins the new Alfa models — Marchionne claims FCA spent $2.7 billion on the relaunch. To recoup some of those expenses, the brand is going to share its fancy new bones with Maserati, Dodge, and Jeep vehicles.
Alfa May Let Other FCA Brands Borrow Its RWD Platform
As the season for giving approaches, Alfa Romeo is saying it might gift its rear-drive Giorgio platform to other Fiat Chrysler vehicles.
Last week, at the Los Angeles Auto Show, Alfa’s Reid Bigland not-so humble bragged to journalists that the platform is so good it would actually be difficult not to share it across brands.
FCA Isn't Willing to Let Go of Its Rear-drive Cars Just Yet: Report
Fiat Chrysler Automobiles sure loves its aging rear-wheel-drive LX platform, so much so that it might just keep it around for an extra two years.
According to Automotive News, sources claim the Dodge Charger, Challenger and Chrysler 300 will forgo their planned platform swap in 2018 and soldier on until at least 2020. If true — and FCA’s lack of allegiance to long-term product plans lends it credence — that means no major redesign for the models until 2021.
It’s good news for lovers of the current generation models, but it’s yet another sign that the Chrysler 300 may be doomed.
I Told You the Viper Wasn't All Dead. Marchionne Says New Snake "A Possibility"
The reports of the Dodge Viper’s demise may have been greatly exaggerated. If I can borrow a concept from William Goldman, it appears that the Viper is only mostly dead.*
Back in October, when the labor agreement between the United Auto Workers and FCA was hammered out, there was a flurry of reports stating the Dodge Viper was bound for death. That was based on a contract that indicated Chrysler’s Conner Avenue Assembly, where the Dodge Viper is hand-built, had no products planned beyond the life cycle of the current Viper model.
At the time, I said that while the news didn’t bode well for Dodge’s V-10 supercar, the death of the Viper wasn’t certain. Now, at a press conference at the 2016 North American International Auto Show in Detroit, FCA CEO Sergio Marchionne has said that “ there is a possibility that a new version of the Viper may surface.”
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