Ford Invests $1.2 Billion Into Its Michigan Facilities, But the Cash Isn't a Big Surprise

Ford Motor Company has announced that it will invest $1.2 billion into three Michigan facilities to strengthen its status among truck and SUVs manufacturers and to further enhance its role as a “mobility company.” Most importantly, the cash is needed if Americans ever want to get their hands on a Bronco or Ranger again.

Many of the investments are included in the automaker’s 2015 promise to pour nine billion dollars into its U.S. plants over the next several years. In an agreement with UAW made almost two years ago, Ford said it would pour $700 million into the Michigan Assembly plant, $150 million into the Romeo Engine plant, and $400 million for Flat Rock Assembly.

While these were not the only locations promised capital, Ford released an official statement that all three would see the promised amount — or better.

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The Mobility Company Known as Ford is Investing $1 Billion Into an Artificial Intelligence Startup

Ford Motor Company intends to invest $1 billion into tech startup Argo AI over the next five years, giving the Blue Oval a majority stake in the company as it continues to reach for the goal of producing a fully autonomous vehicle by 2021.

The Pittsburgh-based Argo will help the Detroit automaker develop a “virtual driver system” for its proposed commercial ride-sharing fleets before moving on to retail vehicles. Ford even went so far as to suggest that the software it develops with Argo could be licensed to other companies.

While still officially an automaker, the Blue Oval really is going all in on its new identity as a mobility company and it isn’t afraid to remind everyone of all of the important work it feels that it is doing.

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  • Jkross22 When I think about products that I buy that are of the highest quality or are of great value, I have no idea if they are made as a whole or in parts by unionized employees. As a customer, that's really all I care about. When I think about services I receive from unionized and non-unionized employees, it varies from C- to F levels of service. Will unionizing make the cars better or worse?
  • Namesakeone I think it's the age old conundrum: Every company (or industry) wants every other one to pay its workers well; well-paid workers make great customers. But nobody wants to pay their own workers well; that would eat into profits. So instead of what Henry Ford (the first) did over a century ago, we will have a lot of companies copying Nike in the 1980s: third-world employees (with a few highly-paid celebrity athlete endorsers) selling overpriced products to upper-middle-class Americans (with a few urban street youths willing to literally kill for that product), until there are no more upper-middle-class Americans left.
  • ToolGuy I was challenged by Tim's incisive opinion, but thankfully Jeff's multiple vanilla truisms have set me straight. Or something. 😉
  • ChristianWimmer The body kit modifications ruined it for me.
  • ToolGuy "I have my stance -- I won't prejudice the commentariat by sharing it."• Like Tim, I have my opinion and it is perfect and above reproach (as long as I keep it to myself). I would hate to share it with the world and risk having someone critique it. LOL.