#FT86

It is a little bit like showing breasts at a plastic surgeon congress: At the annual meeting of the JSAE, the Japanese version of the Society of Automotive Engineers, Subaru totally disrobed its BRZ and shows it to a strictly professional audience.

Merriam-Webster Definition of CANARD: a false or unfounded report or story

Car & Driver horrified lovers of unadulterated driving fun with the news that “just 6000 Subaru BRZ sports cars will be allocated to the U.S. for the 2013 model year.” The source of that report is somehow suspect: “A Subaru dealer.” Car and Driver’s telephone budget must have been cut. The magazine consulted Subaru’s website that says that the BRZ will be built in “extremely limited quantities.” Car and Driver also checked with an old C&D article that said that “Subaru thinks that 5000 ­ to 7000 per year would be enough.” Thus having performed its journalistic duty, Car and Driver ran with the story of a BRZ that will be available in homeopathic quantities only. Which, I assume, should trigger a run at dealerships.

The 86 is not on sale yet, and people are already swapping engines. In a virtual way at least. In hachi-roku forums people are discussing the merits of more horsepower than the stock 200hp. They also wonder aloud how much additional power the hachi-roku can safely take. “Go for it,” says hachi-roku Chief Engineer Tetsuya Tada:

Hachi-roku Chief Engineer Tetsuya Tada credits his sons with giving him the impetus to develop this car. His sons are 24 and 27 now, they do not have a driver’s license and show no interest in cars. “They sit in front of the computer all day,” says Tada. “On Gran Turismo, they are better than their father. But they don`t want to drive.”

Tada tells how he took his boys to the racetracks since age 5 to awaken an interest in cars. It was a disaster, Tada admits:

“Manufacturers like to blame young people for having no interest in cars. Maybe we should blame ourselves. Manufacturers provided boring cars and focused on older people, because this is where the money is. We have abandoned young people.”

I already told you that today is not the official launch. Highly out of the ordinary at Toyota. Usually, when the members of the media are invited, the car goes on sale. Not in this case. In Japan, the car will be in dealers’ showrooms in April, I hear. Nonetheless, if I want one right away, I better hustle down to my neighborhood Toyota dealer and place an order now.

The car is made at Subaru’s Gunma Manufacturing Division, 1,000 per month. Currently, there are more than 3,000 pre-orders, I better take a number. “But when will the car arrive in the U.S.?“ is what you and I want to know. “Not decided yet,” is the official answer.

First of all, I thought I had already been to the launch party. Wrong. I thought I had driven the thing. Wrong. I learned today this was a pre-announcement-pre-party, and the cars I had seen were “production prototypes.” I see. Then, this splendiferous event with a rock band, canapés and apple juice must surely be the launch festa, I thought. (The dear reader knows by now that the average Toyota launch event in Japan entails a card table, two speakers, PowerPoint and a bottle of water.) Wrong again. It’s kind of a pre-announcement. The car itself will come in — we’ll talk about that when we talk timing.

However, I was told that today, that now we have real specs and prices, and the cars (which looked deceptively like the production prototypes) are the ones that will be sold. In Japan. As for America –– we’ll get to that. Here are the vital stats of the hachi-roku JDM spec:

I spent all day at the launch party of the Toyota FT/GT86/86/Scion FR-S/Subaru BRZ “new compact rear-wheel-drive sports car” at Makuhari Messe in Tokyo. Could have been Chiba already. I came back with so much information about Toyota’s new “honest sportscar” (as Akio Toyoda likes to call it) that I declare today Hachi-Roku Thursday.

Tomorrow, the Tokyo Motor Show will open its doors at the Big Sight to the press. Pre-show madness is running in high gear. Every Japanese carmaker tries to outdo the other with pre-releases and hints. Sometimes, they go wrong. Especially, when there are gullible counterparts. On Sunday, the (FT)86 fans at the enthusiast site ft86club.com received shocking news from their special correspondent Leeky who was dispatched to the unveiling at the Fuji Speedway.

“The car will be limited to 1000 units per year only.
Each car I can confirm will be hand made.”

This tidbit created outrage amongst the Hachiroku (86) fans.

Today was the day Toyota’s FT86 was officially revealed. Actually, it will be officially revealed at the Tokyo Motor Show, which will open its doors to the public on December 3. Today, the international media had a sneak preview of the car. Us, and maybe 20,000 people who lined the galleries of the Fuji Raceway where Toyota and Gazoo Racing held its TGRF (Toyota Gazoo Racing Festival). The masses could witness from afar as Akio Toyoda climbed out of an orange sports car, removed his helmet and waved at the adoring crowds.