#Escalade

No, it doesn’t take on water, though we won’t really know for sure until a thorough on- and off-road evaluation puts that assertion to the test. Rather, the headline refers to images of the upcoming Cadillac range-topper that appeared on Instagram Wednesday.

Borrowing a colossal grille inspired by the Escala concept (now firmly in place as the brand’s corporate face), the revamped full-size SUV’s unplanned reveal comes on the heels of the public debut of its Chevrolet Tahoe and Suburban platform mates.

Cadillac is hard at work preparing for the next generation of their big bruiser Escalade. Lincoln’s counterpart, the Navigator, makes a healthy 450 horsepower from its Raptor engine. How does Cadillac plan to compete? A new report suggest it’s going to get some help from the Camaro.

According to a posting from Muscle Cars and Trucks, the Escalade is going offer the supercharged V8 that powers the Camaro ZL1 and the Corvette Z06. While details are light on when this engine will go in, or what type of performance to expect, it is apparently going to be a “powerhouse.”

Today’s subjects are ponderous, expensive, and very heavy. No, we’re not talking about state government representatives; we’re talking about full-size SUVs.

Come along, and we’ll select a big truck to burn.

More than a million, actually. A recall of 1,015,918 Silverado and Sierra pickups, plus their full-size SUV cousins, was issued yesterday by folks at the National Highway Traffic Safety Administration.

This recall affects machines from the 2015 model year. They are being summoned to repair centers thanks to electrical and software issues that could play havoc with the power steering system.

Where were you when you first saw an Escalade? Do you recall the lesser but identical Yukon Denali? Twenty years have elapsed since the Escalade’s introduction, and the luxury brand of wreath and crest has never looked back.

But today, we’re going to.

They might not happen as often as they once did, thanks to deregulation leading to mergers and consolidation, but fare wars once were a regular occurrence as airlines fought to snag passengers by dropping prices.

The automotive industry isn’t immune to battles waged on price. Even luxury makes sometimes have to offer deep discounts to keep the competition at bay.

Which is what Cadillac is doing to stave off a challenge from Lincoln. Sort of.

Since its launch in the Big Apple earlier this year, the BOOK by Cadillac car-subscription service has allowed customers in New York City to get behind the wheel of a Cadillac without signing the note on one of The General’s top-flight vehicles.

The project has proven to be enough of a success that Cadillac is now launching the product in two additional markets: Dallas and L.A.

Cadillac has reportedly scrapped plans to build a range-topping CT8 flagship.

A tweet from insider analysts Autoline states that the CT8 program is dead, with American’s thirst for crossovers and SUVs being a likely cause.

That leaves the recently introduced CT6 sedan as the largest traditional Caddy, though it’s the palatial body-on-frame Escalade that really wears the brand’s crown.

Cadillac has one exceptionally good, class-leading model in its range. That model doesn’t have a V badge. It isn’t even a car. And almost nothing about it is unique. It’s the Escalade. And people can’t get enough of its luxury whipped cream dolloped atop its American apple pie.

Contrary to recent reports that the Escalade will abandon its body-on-frame roots, it looks like the Escalade will continue as a luxury offshoot of its full-size SUV cousins — the Yukon and Tahoe/Suburban — reports the Detroit Free Press based on an interview with Cadillac CEO Johan de Nysschen:

“The Escalade must become more sophisticated and technically advanced, more detail oriented” in its interior design and materials, [Johan de Nysschen] said. “We can do all that with a body-on-frame architecture.”

Though, if we’re to dig into this no-change-is-good story a bit more, maybe Cadillac couldn’t change the Escalade even if it wanted to.

It didn’t take long after the North American debut of the 2017 Cadillac XT5 for people to ask, “What’s next?” for the crossover-starved luxury brand.

At the Los Angeles Auto Show, Cadillac chief Johan de Nysschen told Automotive News that the next Caddy crossover will come in two years and would likely slot below the XT5, in terms of name — but not necessarily in terms of size.

Cadillac’s next crossover, the XT4, will likely go on sale in 2018 with a bigger, three-row crossover coming one year later to bookend the XT5. The battleship-sized Escalade will remain, and a smaller, subcompact crossover could arrive at the end of the decade to give the brand a full range to offer a crossover-crazed market.

Under the best circumstances for the 2015 Cadillac Escalade, I could find a half-dozen reasons not to drive it: It’s too big. Too heavy. Too slab-sided. Too thirsty. Too tall. Too long. Too unwieldy. Too gaudy. Too powerful.

But I kept driving it. Like a salmon driven upstream through bear-infested waters, the Escalade kept calling me to ignore the challenges and instinctually clamber up the power retractable running boards, loosen my belt and start the motor. Who wants to procreate in here?

It’s antithetic to my person. I’m not interested by big, heavy SUVs that cost $89,360 and return mileage firmly rooted in the teens — but somehow I am drawn to them.

Which makes me wonder: why?

General Motors announced Wednesday it would invest $1.4 billion into its Arlington Assembly Plant, which produces SUVs.

The investment will create a new paint shop, body shop and “general assembly area upgrades” for the plant that produces Chevrolet Tahoes and Suburbans, GMC Yukons and Yukon XLs and Cadillac Escalades.

Construction will take three years and plant operations won’t be impacted, GM said.

Cadillac’s new alpha-numeric scheme has entered the crossover and SUV space, with the brand’s future offerings to be dubbed XT. However, like the Lincoln Navigator to the MKs, the Escalade will keep its name among the CTs and XTs.

As Cadillac introduces the all-new 2015 Escalade body-on-frame SUV, the luxury marque is considering extending the Escalade brand to include a large crossover that would slot in between the full size ‘Slade and the midsize SRX CUV. “I think there’s a lot of equity in Escalade,” Bob Ferguson, senior vice president of global Cadillac, told Automotive News at the NYC reveal of the revamped SUV, “I’d like to explore the notion of other vehicles that would carry that brand name.”