#EMERG-E

Nissan waited until the second press day of the New York Auto Show. They did not want their all-electric Infiniti sedan to drown in the floods of other reveals. They should not have worried.

“This is Infiniti’s design language for the next 10 years to come,” says Francois Bancon, and points at a laptop that shows pictures and strategy of the INFINITI EMERG-E, a concept car that debuts today in Geneva.

We are in Yokohama, on the fifth floor of Nissan’s corporate world headquarters, while Infiniti’s first range extended mid-ship concept sports car is unveiled in Switzerland. It is there, I am told “to provide a glimpse into Infiniti’s future.” The future is undecided. This car may, or may not come.

The design of the car oozes seductive sex. That, thankfully, will rub off on the whole Infiniti line, I hear.

Will the Emerge lead Nissan to a range extended future? “Not necessarily,” says Bancon, with the best sybillinic smile he can muster.

Unlike other car companies that perfected the slow reveal to a tantalizing and sometimes agonizing strip-tease, Infiniti had sworn to keep its EMERG-E study fully clothed until it bares all at the upcoming Geneva Auto Salon. This plan was toast on Saturday night when pictures purloined from an official Infiniti press kit appeared “on the Internet,” as Carscoop claims.

“Don’t ask me how” those pictures got out, sighs Yokohama-based Infiniti spokesperson Nathalie Greve.