Nissan Flees Fleet Reliance With 2020 Sentra
While fleet participation helped Nissan boost its sales volume for years, management feels it hasn’t done the company any favors in terms of profitability. As such, the company says it wants to take the 2020 Sentra out of the rental circuit. If you borrow a vehicle from rental agencies more than never, you’ve probably noticed Nissan’s compact sedan is often the default choice when the supply of Chevrolet Sonics or Toyota Corollas dries up.
Expect less of this moving forward, but be warned it’s not the dream scenario you envisioned. First off, there will undoubtedly be leftover 2019 models on rental lots for some time. Secondly, Nissan improved the 2020 Sentra to a point where you might actually prefer it. The manufacturer made no small effort effort to shore up the sedan’s ride quality, handling, comfort, tech and visual aesthetics for the new generation — succeeding rather well, according to our own Tim Healey. It also has a new 2.0-liter motor offering superior vigor versus its anemic 1.8-liter predecessor. With more on offer, Nissan figured it was a better idea to try it out on customers first, rather than assuming its rightful place is in a rental fleet.
2020 Nissan Sentra First Drive - Back in the Game
I was focusing on the road while piloting the 2020 Nissan Sentra down the canyon roads just outside Los Angeles, yet somehow I didn’t notice the previous-generation Sentra headed in the opposite direction that my drive partner pointed out.
In fact, I had a hard time even picturing in my head what the outgoing Sentra looks like. That’s because, like the cheaper Versa, the old Sentra had become quite forgettable.
And just like the newest Versa, the newest Sentra is actually memorable again.
Can You See Me Now? 2020 Nissan Sentra Debuts, Prepares to Fight Back Against Honda and Toyota
With America now fully retreated from the compact car space, Japan is left holding the bag in a dwindling market. For two automakers — Honda and Toyota — the abandonment of the compact car market has added wind to slackening sails, but their gain comes at the expense of other players. Nissan is one of those players.
With its next-generation Sentra, Nissan hopes to steal from its rivals’ plates and amass a bigger slice of the pie.