By on March 18, 2021

2020 Nissan TitanOn the face of it, the redesigned 2020 Nissan Titan is a fine truck.

The 5.6-liter V8 packs enough punch for around-town driving – and presumably for hauling and towing, though I had no chance to do either during my time behind the wheel – and the all-new nine-speed automatic helps bring the aging Titan in line with the modern truck world.

(Read More…)

By on January 7, 2020

nissan

What can a nine-speed automatic do for a full-size pickup that once carried a seven-speed unit and a reputation for guzzling fuel at a prodigious rate?

That’s a question answered not by the EPA, which hasn’t gotten around to posting updated MPG figures for the refreshed 2020 pickup, but by its counterparts north of the border. Natural Resources Canada has the new figures on file, but you’re out of luck if you’re only interested in rear-wheel drive Titan models. For 2020, Canadians aren’t allowed to have those. (Read More…)

By on November 18, 2019

Nissan’s full-size Titan pickup truck has a problem that Nissan engineers, marketers, and product planners will probably never fix.

That problem? The truck isn’t built by one of the Detroit Three automakers.

Ram, GM, and Ford each have such loyal followings that it seems like the full-size truck market is simply impenetrable. It’s not just Nissan, either – Toyota’s Tundra faces the same challenge.

To its credit, Nissan seems to understand this. Company reps say that they know that conquest sales will be tough, so they’re focused on the over half-million truck buyers (their number) that don’t really harbor any brand loyalty, as well as current Nissan owners who may be looking to move into a full-size truck.

That may just be PR speak – putting a positive spin on things is their job, after all. Then again, perhaps it isn’t. While the Titan doesn’t have the built-in brand loyalty of its Detroit rivals, it’s not a bad truck. It’s not on par with the segment’s best two – Ram’s 1500 and the Ford F-150 – but it’s ready to tangle with Chevy and GMC. On its own merits, it’s plenty competent.

(Read More…)

By on September 27, 2019

If a company is going to introduce a bevy of changes to one of its pickup trucks, Texas is definitely the place in which to do it. In fact, it is a popular urban legend that the Lone Star state’s piece of the pickup pie is so large, one manufacturer splits its national marketing efforts four ways: North, West, East, and Texas.

Nissan is a small but active player in the North American pickup truck game, not unlike the plucky Corgi in the dog park yapping at the Great Danes and German Shepherds. For this upcoming 2020 model year, the company has shovelled several cubic acres of development dollars at its Titan full-size truck.

(Read More…)

Recent Comments

  • BobinPgh: But people probably go into the building and wonder: Where are all the old clothes?
  • BobinPgh: When GM went through bankruptcy I thought it would be a good idea to retire the GM name and logo and call...
  • bullnuke: In 1969 (the year Uncle Sam forced me to seek out the US Navy to escape that Crazy Asian War ™),...
  • ttacgreg: Interesting math there. Assuming said Silverado is getting 20 mpg, that means that 18 cents will take my...
  • ttacgreg: More like a narrative to mislead and anger people. A whole lot of politics is just a battle of narratives.

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Jo Borras
  • Mark Baruth
  • Ronnie Schreiber