#2019Silverado

One of the most recent “truisms” kicked around regarding the automotive industry is that there are very few “bad” cars and trucks.

In other words, no matter what vehicle you buy, it’s likely to perform its intended purpose well, offer decent reliability, and not be too punishing to drive.

The flip side is that if almost every vehicle is “good,” then for one to stand out from its competitors, it needs to be even better.

That’s the problem Chevrolet faces with its redesigned 2019 Silverado. Being good won’t be enough, not in a segment in which the Ram 1500 garners accolades from keyboard warriors like myself for its interior design and the F-150 remains wildly popular (and just offered customers a diesel variant).

Chevy threw itself a birthday party today at the Texas Motor Speedway, celebrating 100 years of making trucks. It had a surprise gift for the audience in the form of the new 2019 Chevrolet Silverado … delivered by way of Sikorsky helicopter, naturally.