Trickle-down Madness: The 2019 Dodge Charger/Challenger Lineup

While Fiat Chrysler may share its bed with the Italians and has factories all over the planet, it maintains several of the most unapologetically American brands in existence. It’s difficult to imagine someone purchasing Ram or Jeep products without having a soft spot for the United States and it’s flat-out impossible to envision a Dodge owner who doesn’t have a glovebox full of American flags and a handgun.

Whether or not that represents reality (it doesn’t) is irrelevant, because purchasing these brands means buying into that image to some degree — unless you bought a Dodge Journey.

A large part of the American experience, at least historically, is excess. In the car world that means size, which is everything. Bigger cars, bigger engines, bigger numbers, bigger noises. While most domestic manufacturers followed this recipe fairly closely over the last 10 years, Dodge seems obsessed with it. The company keeping the muscle car legacy alive and continues attempting to raise the bar beyond what seems sane. It’s absolutely wonderful.

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Dodge Has Something Insane up Its Sleeve: the Challenger Hellcat Redeye

Dodge uploaded a teaser video last night that appeared to indicate Fiat Chrysler’s performance division is working on another ludicrously overpowered vehicle. In it, we see a modern Challenger blasting down the salt flats against an auditory backdrop of a raging V8 with loads of supercharger whine.

The Challenger loses focus as it approaches the camera, but we can just barely make out the car’s twin hood scoops before things faded to black. Then the text “LOCK: RED797_19” flashes for a moment, with the reassurance that whatever we’ve just witnessed is coming soon. Dodge makes a habit of issuing cryptic teasers for his highest horsepower models. The prelude to the Hellcat and Demon felt a little like playing Myst, and this latest teaser rekindled that sense of intrigue and frustration.

Fortunately, we already have details on — and photos of — this new Mopar beast.

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Two Scoops of Fun: Dodge Hellcat Gets New Hood for 2019

Now approaching its fourth birthday, the Dodge Challenger SRT Hellcat is due for a mid-cycle refresh — a pleasant surprise considering the Demon only had one year to live. We weren’t sure how much longer Fiat Chrysler intended to keep the feisty feline around, and considered the possibility that it might already be on borrowed time. But with an updated face coming for the 2019 model year, the odds are good that the Hellcat will remain in production with the rest of the Challenger lineup until 2021.

Visual changes will likely be extremely limited. Dodge understands the Challenger’s look is iconic and doesn’t want to screw up the retro recipe, so it’s once again tapping into the past in a bid to overhaul the vehicle’s current aesthetic. It’s also taking a page out of the Kellogg’s Raisin Bran playbook, as customers stand to gain a Hellcat with two scoops of goodness.

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  • Wjtinfwb My comment about "missing the mark" was directed at, of the mentioned cars, none created huge demand or excitement once they were introduced. All three had some cool aspects; Thunderbird was pretty good exterior, let down by the Lincoln LS dash and the fairly weak 3.9L V8 at launch. The Prowler was super cool and unique, only the little nerf bumpers spoiled the exterior and of course the V6 was a huge letdown. SSR had the beans, but in my opinion was spoiled by the tonneau cover over the bed. Remove the cover, finish the bed with some teak or walnut and I think it could have been more appealing. All three were targeting a very small market (expensive 2-seaters without a prestige badge) which probably contributed. The PT Cruiser succeeded in this space by being both more practical and cheap. Of the three, I'd still like to have a Thunderbird in my garage in a classic color like the silver/green metallic offered in the later years.
  • D Screw Tesla. There are millions of affordable EVs already in use and widely available. Commonly seen in Peachtree City, GA, and The Villages, FL, they are cheap, convenient, and fun. We just need more municipalities to accept them. If they'll allow AVs on the road, why not golf cars?
  • ChristianWimmer Best-looking current BMW in my opinion.
  • Analoggrotto Looks like a cheap Hyundai.
  • Honda1 It really does not matter. The way bidenomics is going nobody will be able to afford shyt.