By on February 6, 2018

It’s always risky naming a car or ship after a denizen of the dark underworld. You could run afoul of Christian groups, as Chrysler did in the early 1970s with its original Dodge Demon (later renamed Dart Sport), or possibly meet a much grimmer fate, as explorer Sir John Franklin did with his two ships, the HMS Erebus and HMS Terror.

On a happier note, the Dodge division saw mostly positive PR from its decision to turn its already potent 707-horsepower Challenger SRT Hellcat up to “11.” The 2018 Demon and its associated Demon Crate drag kit became instant collector items. And why not? The Demon was a full-size two-door sedan making 808 hp (on premium gas) that you could order with a single seat.

Despite repeated promises that the model would be a one-time-only thing, however, rumors exist about a 2019 run. (Read More…)

By on October 3, 2017

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There’s only one reason for the Dodge Demon to exist, and that’s to go fast in a straight line, preferably at a dragstrip.

Which is why I haven’t fully understood the point of the car, at least up until now. And maybe I still don’t. I mean, how many dedicated drag racers are out there that want to spend a pretty penny ($85K, give or take) on something that’s factory-ready for the strip and easily streetable? Back in the muscle car days, sure, that was a thing, but today’s drag racers are probably either finding a cheap Fox-body Mustang and decking it out, or, if they have the means, going whole hog and buying something from an OEM that isn’t street legal.

That’s just a guess on my part – I’m not as in tune with those who drag race on weekends as I’d like to be. Maybe there’s been a clamor for a car just like the Demon for a long time. Either way, Dodge isn’t going to build many – just 3,000 for the U.S. and 300 for Canada.

I can understand why the Challenger, including the Hellcat version, exists – it looks cool on Woodward, the V8 models sound badass, and it’s the closest thing FCA has to a “pony car” (in my ideal world, Dodge would sell a true pony car alongside the Challenger, but I’m no Sergio). But unlike most sports cars, which can give you at least a taste of their track prowess on the right public road, the Demon’s skillset can’t be safely applied to the street.

That doesn’t mean I think the car should be banned – Automotive News got that wrong – just that, on paper, I didn’t quite get the hype.

Then someone tossed me the red key.

(Read More…)

By on March 2, 2017

Dodge Demon Driveline

Like a professional dancer performing north of the Arctic Circle, the Dodge Demon’s strip tease is arduous and painful, beginning with a parka, moving on to the moccasins, then the toque, and … you get the idea.

But the latest installment of the Demon’s online strip tease may have just nuked an earlier rumor regarding the new SRT’s driveline.

Subaru fanboys — this angel of rubber-shredding death (probably) isn’t for you.

(Read More…)

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