Saks Joins Neiman-Marcus Selling Christmas Cars With A Special Edition Cadillac ELR

When I see those December car commercials with big red ribbons tied onto cars’ roofs, I’m skeptical that anyone would spend that much money on a Christmas present. However, looking over just how quickly the special edition luxury cars that retailer Neiman-Marcus has put in their Christmas Book for the last 17 years have usually sold out, often in a matter of minutes, it’s clear that some well-heeled folks do indeed enjoy buying cars as gifts for others or for themselves. Last year’s Neiman Marcus Christmas car was the 2013 McLaren MP4-12C Spider and NM’s allotment of a dozen McLarens sold out in less than two hours. This year the Texas based retailer is selling 10 special edition 2014 Aston Martin Vanquish Volantes at $344,500 each. It appears that Saks Fifth Avenue has been looking over those same sales figures and has decided to get into the Christmas car market with a limited run of 100 2014 Cadillac ELR Saks Fifth Avenue Special Editions priced at $89,500. Available exclusively through the Saks Holiday Catalog, the Saks edition of Cadillac’s extended range EV based on the Chevy Volt costs about the MSRP of a new Mitsubishi Mirage more than a standard ’14 ELR, ~$13,500.

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  • Ronin It's one thing to stay tried and true to loyal past customers; you'll ensure a stream of revenue from your installed base- maybe every several years or so.It's another to attract net-new customers, who are dazzled by so many other attractive offerings that have more cargo capacity than that high-floored 4-Runner bed, and are not so scrunched in scrunchy front seats.Like with the FJ Cruiser: don't bother to update it, thereby saving money while explaining customers like it that way, all the way into oblivion. Not recognizing some customers like to actually have right rear visibility in their SUVs.
  • MaintenanceCosts It's not a Benz or a Jag / it's a 5-0 with a rag /And I don't wanna brag / but I could never be stag
  • 3-On-The-Tree Son has a 2016 Mustang GT 5.0 and I have a 2009 C6 Corvette LS3 6spd. And on paper they are pretty close.
  • 3-On-The-Tree Same as the Land Cruiser, emissions. I have a 1985 FJ60 Land Cruiser and it’s a beast off-roading.
  • CanadaCraig I would like for this anniversary special to be a bare-bones Plain-Jane model offered in Dynasty Green and Vintage Burgundy.