Maybe GM sees the Colorado as an "entry level" truck, for people who don't need to do much more than haul a four-wheeler in the bed, etc. They might figure, they'll move up as their needs mature and they go to bigger toys like camper trailers and boats. Plus, they've already got a billionty different engines to cram into the sumbitches. (Ha-ha, remember when the Colorado had that silly 5cyl?)
But the sheer volume of Ford F150s on the used market means that it's easier to get people on the lot into a used F150 as an entry level truck. Ford/GM/Dodge are the drug manufacturers, Dealerships are the pushers.
Also, I'm glad to have fully derailed this thread into a pocket TRUCK UNIVERSE.
|