Category: Tesla

By on August 16, 2021

The National Highway Traffic Safety Administration (NHTSA) has been keeping tabs on Tesla’s Autopilot for years, sometimes giving crashes involving the system a bit more attention than they otherwise would have. But the extra scrutiny seemed to dissipate as practically every automaker on the planet introduced their own advanced driving suites and Telsa seemed to preemptively adhere to fast-approaching government regulations (and industry norm) by introducing driver-monitoring cameras.

On Friday, the NHTSA returned to business as usual and announced it had opened a preliminary evaluation of Autopilot to determine if there were any problems with the system. The agency has claimed it received at least 11 verifiable crash reports since 2018 where a Tesla product struck at least one vehicle that was already at the scene of an accident. It’s sort of a weird metric but allegedly worthy of the NHTSA wanting to look into every model the company produced between 2014 and 2021. However, actually reading the report makes it sound like the agency is more preoccupied with how Tesla’s system engaged with drivers, rather than establishing the true effectiveness of Autopilot as a system.  Read More >

By on August 13, 2021

Tesla Gigafactory has been hit with more red tape than a last-minute Christmas present and is reportedly nearing completion. Elon Musk even suggested the facility could be producing vehicles by the end of October. However, some of the language emanating from his recent 0n-site engagement has us wondering what the odds are on that becoming a reality. The facility has already been delayed on more than one occasion by environmental activists and bureaucratic hang-ups. Though it now appears to be within a few weeks of commencing operations, Tesla’s CEO didn’t sound overly optimistic about the target.

On Friday, Musk met with Armin Laschet — Germany’s leading Conservative candidate to succeed Angela Merkel as chancellor — to tour the grounds of Gigafactory Berlin (technically Gruenheide). Though the main event was Elon’s preceding meeting with local Brandenburg officials that have not yet given final approval on the facility, citing ecological concerns.  Read More >

By on August 10, 2021

Tesla’s Cybertruck has been delayed. The automaker updated its online vehicle configurations to reflect that the model will no longer be arriving in 2021. The pickup’s new launch date is set for sometime in 2022, with no hints on what part of the year the company plans on getting the assembly lines humming.

Though there’s little reason to get bent out of shape. Tesla has always been notorious for delaying vehicles and the automotive sector is currently in a state where you’d probably be more shocked to learn that Cybertruck was arriving on time. Besides, Tesla now has more time to dangle the model in front of consumers as a way to keep itself relevant.  Read More >

By on July 28, 2021

This year has already seen price increases across the board, thanks largely to the supply crisis created in the wake of our response to the pandemic. As it turns out, shutting down the global economy wasn’t ideal for maintaining business as usual and nobody in charge seems all that interested in returning things to normal. Automotive prices have become particularly troublesome, as manufacturing costs have risen and a deficit of product has made this a seller’s market.

Tesla has been raising rates all year, particularly on its higher-volume models. By June, price bumps had become so common with the brand that CEO Elon Musk had to address the matter. He blamed industry-wide supply chain pressures, noting that raw materials had become particularly costly. While a totally rational explanation, there are problems with it when you realize those end-of-line price hikes aren’t being extended to China. Read More >

By on July 27, 2021

Tesla

Comments made by Tesla boss Elon Musk and other company execs on an earnings call seem to suggest that Tesla Cybertruck production may be delayed.

That doesn’t necessarily mean the truck will be a flop, as I’ve predicted, but it’s not great news for Tesla, either.

Read More >

By on July 14, 2021

Despite achieving a miraculous global expansion in a period where established industrial conglomerates and regulatory hurdles make it nearly impossible for new automakers to persist, Tesla’s German facility is running behind schedule. Production at the Gruenheide plant (aka Giga Berlin or Gigafactory 4) was originally planned to commence this month, with deliveries kicking off shortly thereafter. But those targets have been shifted closer to the end of this year or the more likely scenario of early 2022.

As Tesla would still like to supply the market, its facility in Shanghai will begin shipping vehicles to Europe in August until local production can be achieved. Model Y crossovers will be imported from China until its German site has its assembly lines humming, which has turned out to be a harder task than the automaker anticipated.  Read More >

By on July 12, 2021

Tesla

As I type this, it’s been less than 24 hours since Tesla announced v.9 of their Full Self Driving Beta. Full Self Driving, as the name implies, claims to use advanced artificial intelligence software along with a whole host of sensor arrays and digital inputs to get you and your passengers from point A to point B with minimal inputif any.

Tesla’s bombastic ring leader, Elon Musk, has called this latest version of his autonomous tech “mind-blowing”, and has touted the computing power of Tesla’s “Full Self Driving Chip” as the key to making all this possible. Since that chip’s reveal in 2019, however, Musk has become almost as famous as a pitch-man for cryptocurrencies on Saturday Night Live as he already was as a carmaker, which begs the question: could your Tesla really pay for itself mining for crypto?

Read More >

By on June 4, 2021

Image: Tesla

What does the future hold for Tesla in China? Expansion, or exports?

That’s the question being asked by an Automotive News story today.

Read More >

By on June 2, 2021

The level of influence Elon Musk has is truly staggering, though not entirely without precedent. Steve Jobs was similarly famous and his whimsical marketing style ended up being so effective that you would see doppelgangers embracing his tactic of selling people an experience, rather than focusing wholly on the product. Minus the black turtleneck, some might even argue Musk has aped his style — perhaps while noticing similar sales tactics embraced by Ron Popeil, David Ogilvy, or P.T. Barnum.

A good pitchman is one that can adapt tried-and-true methods from their forebears while having enough unique flare not to come across as derivative. But not everyone has the magic and we’re left with a sea of less enduring (and endearing) copycats. Notice how practically every electric vehicle manufacturer seems hellbent on becoming the next Tesla, rather than adopting a corporate personality of their own.  Read More >

By on June 1, 2021

A new report suggests that Tesla has filed a trademark for its brand under restaurant services.

Yes, you read that right.

Read More >

By on May 27, 2021

Tesla is abandoning radar on its more affordable vehicles so it can deploy something that sounds like a vintage color motion picture process where the hues really manage to jump off the screen.

Tesla Vision” is the current process the company will use to collect and interpret the information necessary to operate semi-automated systems on the Model 3 and Model Y. But it feels like a step backward, if we’re being honest, and will result in cars that have “temporarily limited” abilities. Read More >

By on May 10, 2021

I watched Elon Musk on Saturday Night Live and it was just…fine?

The much-discussed episode wasn’t a disaster, nor was it a great and memorable evening of comedy. It’s just something that happened. Something that will likely be more or less forgotten by Memorial Day.

Read More >

By on April 19, 2021

 

Tesla Model S Grey - Image: Tesla

A crash involving a Tesla Model S in Texas killed two passengers.

We say “passengers” instead of “occupants” because it appears there was no one in the driver’s seat at the time of the crash.

Read More >

By on April 15, 2021

In addition to Elon Musk’s title as CEO — sorry, Technoking — of Tesla, along with his role as boss of SpaceX, we need to add professional troll to his resume.

How else to explain his latest Twitter spat?

Read More >

By on March 30, 2021

The lawsuits continue against EV startup Rivian. Though it hasn’t built any vehicles to date, the company has an aggressive plan to manufacture its “Tesla killer” vehicles at the former Diamond Star Motors plant at Normal, Illinois, and sell its wares directly to customers via nine showrooms across the nation. Various parties take issue with both the building and selling facets at Rivian, and the company has lawsuits with dealers in Illinois as well as Tesla. Read More >

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