Bloomberg: Subaru "has to Decide What Kind of Company It Wants to Be"

Subaru has a problem, though it’s a problem many other automakers would love to have. The small Japanese automaker is growing at a rapid rate and it’s fully expected to run out of capacity to fulfill demand sooner rather than later. Most automakers would simply expand and flood the market with more units to feed the sales rush, but for Subaru it might mean becoming the opposite of the market position and perception they’ve taken years to cultivate.

As Bloomberg‘s Kyle Stock puts it, “Being small, though, is the reason Subaru has become such a big deal. With manufacturing capacity maxed out, it now has to decide what kind of company it wants to be.”

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2019 Jeep Grand Wagoneer Possibly Set For Dealer Show Reveal In Vegas

Jeep dealers heading out to Vegas for the brand’s biennial show in August may have a grand surprise waiting: the 2019 Jeep Grand Wagoneer.

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Ford Fiesta, Escape First With Sync 3 System Starting This Summer

Coming to the Ford Fiesta and Escape this summer is the automaker’s Sync 3 connected-vehicle system, where it will be listed as an option on the order form.

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General Motors Files Third Application For GMC Granite Nameplate

While General Motors dealt with trademarking issues over the Chevrolet Bolt, the automaker filed a new application last month for the GMC Granite nameplate.

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Shell Introduces New Nitro+ Premium Fuel Nationwide

Starting Monday, your local Shell station will be offering a new grade of fuel said to increase engine life and boost efficiency, but at a price.

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Android Auto Latest With Difficulty Over Saying Hyundai's Name

How does one pronounce Hyundai’s name? Does it rhyme with “Sunday,” or with “fungi”? Google’s Android Auto on the 2015 Sonata isn’t so sure, either.

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Chevrolet Bolt Trademark Application Active Once Again

Last week, we reported on the second suspension of Chevrolet’s trademark application for the Bolt nameplate. Said application is now active once again.

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General Motors Bolt Trademark Application Suspended Again

For the second time since applying for the name, General Motors has seen its trademark application suspended for the Chevrolet Bolt.

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Jeep Grand Cherokee To Receive Hellcat Power As Trackhawk

Looking for a Jeep Grand Cherokee with more altitude than the Altitude? How does a Hellcat Cherokee sound?

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General Motors Receives Patent To Sell 'Geoboxed' Radio Presets At Auction

General Motors recently received a patent allowing the automaker to sell your radio’s presets to the highest bidder at auction.

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Toyota Pitchman Riley B. King Passes Away at 89

Riley B. King, a blues musician who starred in a commercial launching the 2015 Toyota Corolla last year, passed away at the age of 89 last week in Las Vegas.

Wouldn’t it be terrible if that’s the way car enthusiasts looked at the world, solely through headlight shaped lenses, with things outside the automotive sphere only mattering when they interact somehow with cars?

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2015 Hyundai Sonata First To Offer Android Auto Direct From Showroom

A year ago, Google introduced Android Auto to the world. Now, the 2015 Hyundai Sonata is the first to offer the system directly from the showroom floor.

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2016 Nissan Maxima Slated For Execution Four Years Earlier

Though the 2016 Nissan Maxima will make its showroom debut June 2, there was a time when the Maxima was slated to meet the guillotine.

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Will the GenX Nano Erase Tata's 'Cheapest Car' Stigma?

It’s not often a car company, or any group of people for the matter, will admit mistakes – particularly billion dollar mistakes. That’s why the launch of the all-new Tata GenX Nano is refreshing. Based on former CEO Ratan Tata’s dream of moving Indians who transport their entire families on scooters and motorcycles into safer – albeit, basic – four wheeled automobiles, the very fact the original 2009 Nano was the least expensive car on sale anywhere in the world proved to be an albatross around the Nano’s tiny neck. Even Indians aspiring to the middle class of a developing country, it turns out, aspire to be seen in something other than the cheapest car in the world. They’d rather buy a used Maruti Suzuki Alto 800, the hatchback that more or less defines India’s entry level car segment. In recognition of that reality, the new GenX Nano will now be positioned as an entry level hatchback to more directly compete with the Alto 800, Hyundai Eon and the newly announced Renault Kwid.

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Tata GenX Nano Latest In Low-Cost Line Of Nano City Cars

Hitting showrooms Tuesday, Tata Motors announced its latest variant of the Nano city car: the GenX Nano.

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Compact Commercial Vans Booming Despite Challenges

While old-school large vans are still kings in catering and flowers for now, more small business owners are opting instead for compact commercial vans.

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Ellinghaus: Original Cadillac ELR Price Of Admission 'A Mouthful'

In part due to its Chevrolet roots, the Cadillac ELR is now selling for up to 35 percent less than its original $76,000 price tag.

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Von Kuenheim: BMW Will Never Market A Pickup Truck

BMW owners looking to add a Bavarian-badged pickup will need to look elsewhere, as the automaker has no intention to market such a vehicle.

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Trademark Trolls Claiming Automotive Brands For Profit

The bane of many a startup and established company alike, trademark trolls now have their sights set on the auto industry.

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Audi Ireland Subverts Sexist Stereotypes Via Social Media Campaign

Finding jokes about women behind the wheel passé, Audi Ireland recently began a Twitter campaign meant to subvert the sexism.

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Luxury Brands Doing Well On The Back Of Lower-End Models

Want to know why Mercedes, Audi, Lexus and all of the other luxury players are doing so well these days? Because of less-costly, lower-end luxury models.

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Aston Martin All-In On SUV, Lamborghini Still On Fence

Aston Martin is entering the high-end luxury SUV/crossover game, while Lamborghini is still debating whether or not the LM002 needs a successor.

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De Tomaso Under Chinese Ownership

After being purchased over a month ago, De Tomaso once again finds itself with a new owner.

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Mitsubishi Evo To Return In Electrified Crossover Form

Though the Mitsubishi Evo as we know it will soon fade into history, the Evo nameplate will return in the form of an electrified crossover.

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Mercedes Eyeing Crossovers For Maybach, Smart Brands

Not too long ago, Mercedes didn’t have plans for either a Maybach or smart crossover. Looks like those plans have changed.

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Tesla Unveiling Home, Business Battery Products April 30

Tesla wants more than to be in the garages of its customers as it plans to begin offering batteries for home and business energy-storage applications soon.

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Lincoln Turning To Proper Names For Future Models

Just as Cadillac embraces an all-new set of alphanumeric naming schemes, Lincoln is deciding that proper names may be better after all.

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Ford Vignale Mondeo Ready To Deliver Total Package To Europe

It’s brown, it can be had as a wagon with diesel power and a manual, but like the new Taurus in China, the Ford Vignale Mondeo will never come here.

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Shanghai 2015: Audi Showcases Prologue Concept, A6 L, Q7 E-Tron Models

Audi showcased the new A6 L and Q7 e-tron models at the 2015 Shanghai Auto Show, as well as the prologue allroad concept.

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Jeri Ward Appointed To Vacated CCO Role At Audi Of America

After serving as Audi of America’s customer experience director since 2011, Jeri Ward moves on up to the roles of CCO and vice president for the subsidiary.

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Uber Safe Helps Drunk Torontonians Make It Home Safely

Should you be in Toronto having a few with the TTAC Zaibatsu, and you need a lift home, Uber’s Uber Safe program might be what you need.

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Jeremy Clarkson Pulls Out Of Planned BBC Program Appearance

Aside from not presenting cars on BBC anymore, former “Top Gear” host Jeremy Clarkson won’t be appearing on another BBC program, as well.

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Eberhardt: No Separate Brand Above Range Rover For Ultra-Luxury SUVs

Though Bentley and Rolls-Royce are adding ultra-luxury SUVs to their collections, Jaguar Land Rover has no plans to put one above Range Rover.

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New York 2015: Lincoln Continental Concept Live Photos
Better late than never, here are a few live images from the Lincoln Continental Concept's debut Monday evening prior to the 2015 New York Auto Show.
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New York 2015: Subaru STI Performance Concept Unveiled

The BRZ of a few enthusiasts’ dreams, the Subaru STI Performance Concept was revealed at the 2015 New York Auto Show.

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Tesla Remedying Sales, Range Anxiety Woes In China

Tesla hasn’t had the best time in China as of late, a situation the automaker is looking to remedy as quickly as possible.

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Richard Branson Setting Sights On Tesla With Possible Virgin EV

Virgin Group CEO Richard Branson has tackled everything from space and music, to airlines and MVNOs. Now, he has his sights on Tesla.

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Vincent Bollore Bringing 'Superior' EV Tech, Car-Sharing Service To US Market

EV consumers in France and beyond needn’t wait months for a Tesla Model S, thanks to Vincent Bollore’s Autolib service and Bluecar EVs.

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Geneva 2015: Magna MILA Plus Hybrid Concept To Debut

Magna Steyr doesn’t build cars on its own, but the supplier always brings a concept to Geneva when it can, and the MILA Plus is no exception.

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Lincoln 'Dares Greater' Than Cadillac In Google SEO Game

Oscar viewers who are seeking on Google the Cadillac that “dared greatly” are suddenly hearing Matthew McConaughey’s voice, thanks to Lincoln’s SEO skills.

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Fisker Karma To Return Mid-2016 Under Elux Brand

If you were hoping to pick up a new Fisker Karma, not so fast. The PHEV won’t be out until mid-2016, and it won’t be a Fisker, either.

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Porsche Classic Unveils GPS Unit For Classic Porsches

Happen to own a classic Porsche? Want a more elegant solution for GPS than a smartphone on your dash? Porsche Classic has the solution.

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Rolls-Royce Enters Premium SUV Game In All But Name

Rolls-Royce made it official Wednesday: The automaker is entering the premium SUV game with its own SUV, or, rather, “high-bodied car.”

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Cadillac's Oscars 2015 Adverts Channel Teddy, Shows No Product

Melody Lee may or may not be on the red carpet Sunday, but Teddy Roosevelt’s essence will be felt in one of Cadillac’s Oscars 2015 adverts.

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Tesla Hitting Sales Roadblock In China

Tesla’s Apple aspirations may have its detractors, but the automaker’s ongoing problems in China are likely to do more harm than said detractors.

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Apple Rumored At Work On Titan EV Project

Not about to let Google or Tesla tackle the automotive space without competition, Apple is rumored to be entering the game with its own EV project.

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Chicago 2015: 2016 Kia Rio Sedan Makes Global Debut

The 2016 Kia Rio Sedan made its global debut at the 2015 Chicago Auto Show alongside the Rio 5-Door that bowed in Paris last year.

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Volkswagen To Invest $10M In EV Charging Infrastructure Through 2016

Hoping to encourage federal investment, Volkswagen is putting up $10 million for EV charging stations to be ready by 2016.

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Geneva 2015: 2016 Hyundai Tucson Teased In Sketch Form

This design sketch is the first teaser of the 2016 Hyundai Tucson, set to bow at the 2015 Geneva Auto Show next month.

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2016 Acura MDX Hits Showrooms With Nine-Speed Auto, Safety Tech Suite

Starting today, the 2016 Acura MDX will hit U.S. showrooms with an assortment of power and technological upgrades.

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Mercedes-Maybach Lands In China With S600, S400 Models

Chinese luxury sedan consumers are the first to see Mercedes-Maybach in their showrooms, arriving in the form of the S600 and S400.

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Volkswagen Moving Ahead With New Phaeton Despite Itself

Despite cost-cutting measures meant to save the automaker €5 billion annually by 2017, Volkswagen is moving ahead with a new Phaeton by 2018 at the latest.

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General Motors Discussing Jeep Wrangler Challenger For GMC
Aldred: 2018 Opel Adam Could Become A Buick

Buick may want to slap its badge on the face of the Opel Adam, but it will be a while before it has the opportunity to take on Fiat and MINI.

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Toyota, BMW Working On Entry-Level MINI Minor Model

Been waiting for a MINI that actually lives up to its name? Toyota and BMW are working on such a thing, called the Minor.

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De Nysschen: Small Cadillac CUV Due In Four Years' Time

Ballers looking for a much smaller Cadillac Escalade may need to wait four years before such a beast arrives, per president Johan de Nysschen.

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BMW, Volkswagen Team With ChargePoint For Bi-Coastal Network

More charging stations are on the way for EV owners, thanks to a new partnership between BMW, Volkswagen and ChargePoint.

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Cadillac Gaining 700 Boutiques To Augment Flagship Stores

Want to go boutiquing for your next Cadillac? Brand CEO Johan de Nysschen has plans to make that a reality.

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Lyft Replacing Iconic 'Stache Plush With Upscale Revision

No longer will Lyft drivers have to worry about their fuzzy pink mustache plushies becoming gross after a day in the rain, thanks to a new upscale display.

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Manley: 2017 Jeep Wrangler Could Be A Hybrid

Are you ready for a hybrid Jeep Wrangler? The 2017 model may likely be just that to help the icon navigate through tighter fuel economy standards.

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  • Jrhurren Worked in Detroit 18 years, live 20 minutes away. Ren Cen is a gem, but a very terrible design inside. I’m surprised GM stuck it out as long as they did there.
  • Carson D I thought that this was going to be a comparison of BFGoodrich's different truck tires.
  • Tassos Jong-iL North Korea is saving pokemon cards and amibos to buy GM in 10 years, we hope.
  • Formula m Same as Ford, withholding billions in development because they want to rearrange the furniture.
  • EV-Guy I would care more about the Detroit downtown core. Who else would possibly be able to occupy this space? GM bought this complex - correct? If they can't fill it, how do they find tenants that can? Is the plan to just tear it down and sell to developers?