Category: Industry

By on January 13, 2022

A divided U.S. Supreme Court has blocked the Biden administration’s vaccine-or-test rule that would have been enforced by the Occupational Safety and Health Administration (OSHA) and impacted roughly 1.7 million automotive employees.

“Although Congress has indisputably given OSHA the power to regulate occupational dangers, it has not given that agency the power to regulate public health more broadly,” the court explained. “Requiring the vaccination of 84 million Americans, selected simply because they work for employers with more than 100 employees, certainly falls in the latter category.”  Read More >

By on December 27, 2021

Honda has filed to trademark ADX with the United States Patent and Trademark Office (USPTO), presumably so it can use the name for an upcoming luxury model. While Honda has previously sold vehicles with alphanumeric monikers ending in the letter X, that’s literally Acura’s entire lineup and it’s supposed to be delivering a few new models to round out its rather limited selection.  Read More >

By on December 27, 2021

While the official figures haven’t dropped, just about every outlet tracking new vehicle sales is projecting a significant decline in volume for December 2021. Showrooms have been trending toward the minimalist aesthetic since 2019 with the pandemic kicking things into overdrive as supply bottlenecks nullified practically every manufacturer’s ability to produce anywhere near its normal pace.

Last December was bleak, with sales falling by around 5 percent for the month as the typical transaction price for automobiles set new records. The U.S. market only saw 1.54 million sales, the lowest volume witnessed since December of 2014. But 2021 volumes are shaping up to be decidedly worse. This month is on track to fall by anywhere from 23 to 30 percent with retail sales barely cresting 1 million units as transaction prices for both new and used vehicles surpass all previous metricsRead More >

By on December 21, 2021

Nikola Corp. has agreed to pay $125 million to settle charges levied by The Securities and Exchange Commission (SEC) that the company actively defrauded investors by providing misleading information about its technical prowess, production capabilities, and general prospects.

The settlement comes after a salvo of civil and criminal charges were launched against Nikola’s founder Trevor Milton, who got in trouble for convincing investors that the prospective automaker had fully functional prototypes boasting technologies other companies would have envied when that wasn’t actually the case. Milton was chided for using social media to promote false claims about the business, with his pleading not guilty to fraud charges brought up by the Department of Justice in July.  Read More >

By on December 15, 2021

A little over a decade ago, it seemed like everyone I knew was abandoning cable packages for online streaming services. They were cheaper, on-demand, and offered more choices with fewer advertisements. But as the years progressed, companies stopped selling their media to a handful of online video platforms and started building their own. Programming became more transient and isolated, forcing consumers to buy into additional subscription services. We’ve since hit a point where the overall consumer experience has diminished and grown more expensive, despite the steady influx of competition.

While automakers have been dabbling with subscription services of their own, their earliest attempts turned out to be such overwhelmingly bad deals that the public refused to play along. But they’re not giving up that easily. Industry players have been trying to figure out ways to charge customers indefinitely for years and are starting to settle upon subscription packages that can unlock hardware that’s already been installed into the vehicle or add software that can be downloaded via over-the-air (OTA) updates. Love or hate it, vehicular connectivity has opened up the door for new sources of revenue and businesses everywhere are eager to take advantage — with most companies projecting exceptionally healthy profits for the years ahead.  Read More >

By on December 14, 2021

On Tuesday, Toyota Motor Corp. announced a commitment of 8 trillion yen ($70 billion USD) toward the goal of achieving carbon neutrality someday. Though the concept of any multinational manufacturing entity totally nullifying their carbon footprint seems kind of laughable, so we’ll be referencing this as another electrification strategy — which is still a big deal considering how EV averse Toyota has been thus far.

Despite being an environmental trendsetter with the Prius Hybrid, Toyota has been hesitant to formally commit itself to transition its lineup toward being reliant on battery power. However, President Akio Toyoda has just proudly confirmed that the Japanese automaker would be earmarking the funds for exactly that purpose, noting that the brand (along with Lexus) would be spending the money through 2030 to make sure its global sales of battery electric vehicles (BEVs) reach 3.5 million vehicles annually. Though the most enjoyable aspect of the release was the direct manner it was presented, with Toyoda-san being impressively honest about modern automotive trends.  Read More >

By on December 14, 2021

cami assembly factory

Unvaccinated workers from General Motors’ CAMI Assembly Plant have been removed from the facility and forced into unpaid leave. The automaker had a deadline set for December 12th to have all employees vaccinated, with Unifor previously having urged the company to postpone the date. The Western world has seen a surge of citizens protesting vaccine mandates this year, with Canadian unions conducting more than a few of their own. Though several organizers have said they’re operating independently due to a shared belief that Unifor was offering insufficient support to members and was effectively siding with automakers.  Read More >

By on December 13, 2021

Chevrolet’s Corvette plant in Bowling Green, Kentucky, will be seeing a week of downtime following the vicious tornadoes that swept through the United States over the weekend. With twisters populating Southern and Midwestern states, Kentucky became ground zero from some of the most devastating weather seen all year.

Governor Andy Beshear called for a state of emergency Saturday due to the extensive damage across the state, with Bowling Green yielding some of the most harrowing examples. While the Corvette factory was spared the total destruction endured by other buildings, General Motors has said the site will still need to remain closed so the necessary cleanup can be done. Read More >

By on December 10, 2021

When people started burning down 5G towers in fear, the practice seemed a little misguided. But if you happen to be the owner of a connected automobile, there’s a chance you’ll be wishing enough of them had been taken down to delay those low-latency spires from becoming the default broadcasting network.

While you were probably aware that 3G cellular networks will be shut down in the U.S. next year so the telecom industry can focus in on 5G, you may not have been hip to the fact that this could totally nullify the connected features inside of your car. Unfortunately, loads of automobiles manufactured the early days of phone pairing and internet integration won’t be able to make the journey into 5G like the new phone or tablet you purchased. Worse yet, there are even some modern vehicles that are about to become a lot less feature rich with companies that have no intention of offering updates.  Read More >

By on December 9, 2021

Used-vehicle prices set another record last month thanks to elevated demand and suppressed production of new cars. Depending on who you ask, the typical transaction fee for a secondhand automobile rose nearly 50 percent in November vs the same period in 2020. While the pandemic had meaningfully suppressed demand during that time, that’s still a staggering increase over any 12-month period.

Sharing Cox Automotive’s Manheim Used Vehicle Value Index, Automotive News nailed down the annual difference to a 44-percent increase. This also represents the November pricing index swelling by 3.9 percent against October, which is noteworthy in itself. But what does that look like in dollars?  Read More >

By on December 6, 2021

When the pandemic convinced practically every industry to press pause in 2020, supply chains became so crippled that just getting sectors of commerce rebooted became a challenge in itself. It was the business equivalent of a twenty-car pileup, with the automotive industry being hit particularly hard due to the complexity of its own supply lines. While the following year represented an improvement, production failed to stabilize to pre-pandemic levels.

The solution for automakers and dealerships was to begin demanding more money for cars. With vehicles in short supply, the value of new and used models blew through the roof. This move kept automakers largely in the black for 2021, despite a general inability (or unwillingness) to manufacture products at the normal pace. However, it didn’t help suppliers, who are haven’t been able to tack on the same premiums to individual components while still having to cope with rising economic hurdles. Read More >

By on November 29, 2021

Nissan Motor Co. has confirmed plans to invest 2 trillion yen ($17.65 billion USD) over the next five years to accelerate its electric vehicle development program. Like most major manufacturers, the automaker wants to launch a bevy of electrified products over the next decade and derive a relevant portion of its income from EVs.

As explained by CEO Makoto Uchida on Monday as part of the “Nissan Ambition 2030,” the plan is to launch 23 new vehicles with some amount of electrification while it attempts to implement solid-state batteries into three concept vehicles that supposedly foreshadow future lineups. These include the battery-electric “Surf-Out” lifestyle pickup, “Max-Out” sports convertible, “Chill-Out” regular car, and “Hang-Out” adventure crossover. Though all three appear to be little more than drafts of vehicles Nissan would eventually like to build, boasting technologies that we’re not sure are feasible. For example, the Hang-Out is featured with a polygonal purple awning that oozes impossibly out of the vehicle’s roof. It lacks realism, which ended up being a central theme of the Nissan Ambition 2030 presentation that was broadcast on MondayRead More >

By on November 4, 2021

ford logo

Ford Motor Co. has announced a cash tender offer to repurchase up to $5 billion of the company’s high-yield debt in the hopes of rebalancing its budget after needing to borrow so much during the back-to-back-to-back production shutdowns incurred since the start of 2020. The automaker is retiring as much of the $8 billion in bonds the company issued at the start the coronavirus pandemic as it can and will be doing the same for some older bonds issued at similarly high rates (over 8 percent annually).

However this will be used to make room for environmental, social and corporate governance (ESG) initiatives and establish a “sustainable financing framework” the automaker said would be a first for North America. Ford clearly believes social governance investments will become increasingly routine and is attempting to showcase itself as one of the kinder, more forward thinking, and environmentally responsible multinational industrial concerns. Sort of like a fully armed M1 Abrams tank painted with peace symbols and hippie daises. Read More >

By on November 3, 2021

While the concept of mobility has often turned out to be a buzz phrase used by executives unsure of where to place hypothetical revenue streams and burgeoning technologies, it has simultaneously yielded a handful of enterprising business premises with the potential to stand on their own. Nuro, the American robotics company fielding pint-sized delivery drones, is among them and has made a case for itself by eliminating humans from the equation entirely and providing unique scenarios for its services.

The startup has been getting a smattering of positive attention since its formation in 2015 and recently raised $600 million during its latest funding round, bringing its valuation to an impressive $8.6 billion.  Read More >

By on November 3, 2021

Nissan-owned Infiniti has opted to merge marketing, public relations, and social media oversight into a single position. Framed as a promotion for Wendy Orthman, the brand’s current global head of communications, the management shift takes place shortly after former General Manager Global Brand and Marketing Phil York decided he had better things to do in Europe. But it really just seems like the company figured out a way to roll three jobs into a single paycheck.

Effective today, Orthman will be assuming the freshly minted title of general manager of Global Integrated Brand, Marketing and Communications. According to the automaker, the position combines the roles of a chief marketing officer and head of communications while also providing oversight for Infiniti’s social media and public relations.  Read More >

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