The Volvo EX90's First Production Run Has Sold Out

Chris Teague
by Chris Teague

Volvo has come up with some truly compelling EV designs, and that’s before we talk about anything from Polestar. The automaker’s upcoming EX90 blends the XC90’s clean, attractive shape with advanced safety and driver-assist technology. It’s become so popular with prospective buyers that Volvo had to stop taking orders to catch up.

The note came in a press release on the automaker's Q1 2023 performance. Citing the SUV’s “tremendous reception,” Volvo said that the EX90 has “surpassed the company’s boldest and most ambitious internal projections. The first scheduled production run has sold out, but Volvo noted it would be back open soon.

The EX90 will sell alongside the XC90, at least for a while, and the automaker is planning a new, lower-cost EV called the EX30. Set for a debut this June, the vehicle promises a decent range and a lower cost that Volvo hopes will attract younger buyers. The company’s U.S. EV lineup currently consists of the C40 Recharge and XC40 Recharge, both of which start in the mid-$50,000 range.

Volvo will build the EX90 at its facility in Charleston, SC, and Chengdu, China, and it’s expected to start production later this year. Though it shares basic styling elements with the gas or hybrid XC90, the EX90 gets a load of sensors and cameras that will enable hands-free driving and other advanced driver aids. 

[Image: Volvo]

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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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Join the conversation
  • Ajla Ajla on Apr 27, 2023

    Claims of massive preorder demand don't hit as hard without the actual numbers.

  • Cprescott Cprescott on Apr 27, 2023

    Since this was likely a small production run anyway, the news is really not news.

  • MaintenanceCosts MaintenanceCosts on Apr 27, 2023

    I have a reservation for one of these first EX90s, but am not sure I'll take it up. The decision depends both on overall personal finances and on the evolution of charging infrastructure on my most important interstate routes (90, 84, and 15 in the greater Northwest). I may just keep my old Highlander Hybrid, or I may buy a PHEV BMW X5 instead.

    • See 1 previous
    • MaintenanceCosts MaintenanceCosts on Apr 27, 2023

      Seems like the XC40 Recharge has done OK, but it's still early days.

      The problems with the SPA T8 cars haven't been on the electric side, so that's encouraging too.