Toyota Shows GRMN Concepts at Tokyo Auto Salon

Matthew Guy
by Matthew Guy

The amusingly-named Gazoo Racing arm of Toyota flaunted a few forward-looking wares at this week’s Tokyo Auto Salon, including a GRMN Yaris and the GR GT3 Concept plus its take on the new bZ4X all-electric vehicle. While the latter is part of the company’s trek toward carbon neutrality, the other machines underscore the importance of having corporate leadership that’s actually interested in cars.

First up is a refinement of the GR Yaris, shaving about 50 pounds of weight and lowering the car approximately half an inch. Noting that engineers have utilized the method of “repeated breaking and fixing” in the car’s development, the triumvirate of a mechanical LSD, a close-ratio gear transmission, and a low final gear set is also part of the deal. It’d seem the gearhead spirit of Akio Toyoda has been allowed to course through the company like fresh blood through the veins of a hospital patient.

To clarify this post’s headline, the GRMN Yaris isn’t a concept but a machine that will be built and is now part of a so-called ‘reservation lottery’ on the TGR website. On top of the already-entertaining spec, a Circuit Package or Rally Package can be added. The cars are to be sold at GR Garages in Japan in mid-2022 and prices will start at roughly $65,000.

Of course, there are a select few customers in this country who would choose to spend that amount of money on a rig like this instead of an SUV or truck, as is their prerogative. Nevertheless, the GRMN spirit has leaked through to several models in the Toyota North America lineup, proving once and for all that having a gearhead at the helm of a car company – Toyoda, in this case – can help foster the development of interesting and compelling vehicles. Remember, the company is said to be planning a hot Corolla for our market.

Elsewhere, the GR GT3 Concept cuts a rug that could turn the slinky two-door into something available for a customer racing program. Not related to anything else currently being produced by the House of Toyota, this be-winged dedicated race car likely won’t spawn a production model but could birth an entrant into some form of spec racing series. We’ll remind readers that Lexus previewed an electric supercar late last year, so it wouldn’t surprise us in the least if some of those bones are under this machine.

Also on display was an all-electric bZ4X with some styling tweaks to make it appear angrier and a range of ready-to-fit parts from the GR Heritage Collection. The latter is intended to help those restoring notable past vehicles like the A70 and A80 Supra, plus off-roaders like the 40-Series Land Cruiser.

[Images: Toyota]

Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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  • Randy in rocklin Randy in rocklin on Jan 14, 2022

    Wait until the all electric MR2 shows up in 2024. I can't wait to see it.

  • Notapreppie Notapreppie on Jan 18, 2022

    This is like the old "Lifestyles of the Rich and Famous" TV show in that it's basically saying, "Look at these things that you will never have!" Except, you know, it's "cars that won't be sent the US" instead of "billionaires have bought the politicians and structured the country to allow them to keep getting rich off of our labor."

  • Jkross22 When I think about products that I buy that are of the highest quality or are of great value, I have no idea if they are made as a whole or in parts by unionized employees. As a customer, that's really all I care about. When I think about services I receive from unionized and non-unionized employees, it varies from C- to F levels of service. Will unionizing make the cars better or worse?
  • Namesakeone I think it's the age old conundrum: Every company (or industry) wants every other one to pay its workers well; well-paid workers make great customers. But nobody wants to pay their own workers well; that would eat into profits. So instead of what Henry Ford (the first) did over a century ago, we will have a lot of companies copying Nike in the 1980s: third-world employees (with a few highly-paid celebrity athlete endorsers) selling overpriced products to upper-middle-class Americans (with a few urban street youths willing to literally kill for that product), until there are no more upper-middle-class Americans left.
  • ToolGuy I was challenged by Tim's incisive opinion, but thankfully Jeff's multiple vanilla truisms have set me straight. Or something. 😉
  • ChristianWimmer The body kit modifications ruined it for me.
  • ToolGuy "I have my stance -- I won't prejudice the commentariat by sharing it."• Like Tim, I have my opinion and it is perfect and above reproach (as long as I keep it to myself). I would hate to share it with the world and risk having someone critique it. LOL.
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