Ford Evos: Blueprint for the Fusion Active?

Matt Posky
by Matt Posky

Ford debuted a new concept in Shanghai today, one that might hint at the vehicle that will be filling in for the Fusion (Mondeo in Europe) as the automaker continues removing all traces of the sedan from its lineup. While the Evos is intended to become the manufacturer’s default midsize for the Chinese market, it seems to possess many of the aspects promised on the long-awaited Fusion Active — the presumed successor of the venerable Fusion sedan.

Though the car itself resembles something closer to the Mach-E or perhaps a lowered version of the Chevrolet Blazer. The Evos’ general shape exists somewhere between a crossover and a traditional passenger car, much like the Subaru Outback the Fusion Active has been assumed to be targeting. But it’s not a perfect fit and Ford is keeping many of the details to itself, making it very clear that the concept will be the blueprint for future models and not necessarily a snapshot of something that’s production-ready.

It’s also less wagon-like than we would have expected. We had been operating under the impression that the Fusion Active would be akin to the Focus Active, which designers repeatedly showed as a lifted version of the standard five-door. But the Evos’ silhouette being more sedan than wagon doesn’t necessarily mean it’ll be functionally different or a poor rival for something like the Outback. Customers have been happily sacrificing rear headspace for style for years — take every single even-numbered model from the BMW X Series, for example.

But Ford isn’t willing to commit to much with just the concept on display. The manufacturer has said it has nothing to share in terms of which powertrains any Evos offspring might enjoy and couldn’t commit to any markets other than China, adding that it was specifically designed with that market in mind.

That means it will be heavy on the touch screens and connectivity.

But we’ve been able to glean from the interior images that it’s likely not a battery-electric vehicle, as they don’t typically have much use for things like tachometers. The rest of the interior seems to be embracing every modern trend imaginable, with the dashboard almost entirely taken up by touch screens (43 inches worth using Ford Sync 2.0). Physical buttons appear to be in short supply and there’s brightly colored accenting just about everywhere Ford couldn’t apply more ambient lighting.

The model itself is supposed to receive the automaker’s BlueCruise advanced driving suite, however, it’s currently limited to pre-approved sections of roadway in the United States and Canada. We’ve not heard anything about Ford having done the necessary mapping for China. But the Ford Virtual Personal Assistant should work regardless of the locale to help customers interface with the vehicle’s infotainment system and allow drivers to further customize the vehicle to their own personal taste. In fact, it has multiple driving modes that include the VPA making seat adjustments and tweaking interior lighting to suit the driver’s mood.

With the pandemic delaying all sorts of projects, it could be a while before we see the Evos transmogrified into a production vehicle. But we (and just about everyone else) still think it’s a vehicle to watch since it already looks like something Ford could easily slot into its existing lineup in several markets. Changan Ford estimates production could begin before the end of 2021, with the global office saying this is just the beginning.

“At Ford, our purpose is to help build a better world where every person is free to move and pursue their dreams. That’s as true today as it was when the company was founded nearly 118 years ago,” said Jim Farley, president and CEO of Ford Motor Company. “We are working together with our partners to deliver a superior and distinctive branded experience for our customers in China and around the world, and continue delivering on the ‘Best of Ford, Best of China’ commitment. Moving forward, we will still deliver great new products globally plus develop valuable, always-on relationships that grow and evolve over time.”

[Images: Ford Motor Co.]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Akear Akear on Apr 21, 2021

    I have a good five years left on my Fusion. My next vehicle will be one engineered and designed in the States, not a rebadged product from China. The Toyota Camry is engineered and designed by Americans with 65% US content. This will be my next car. I now have an excuse to buy a superior vehicle from either Nissan or Ford. I gave Ford and GM a chance and they blew it. You can only take patriotism so far. These carmakers simply offer nothing I desire. With the exception of the F-150 and Mustang, Ford has little to offer.

  • Lorenzo Lorenzo on Apr 21, 2021

    Ford hasn't built a sedan since it discontinued the Crown Victoria. Everything they called a sedan since has been a four door coupe. There's still a market for a 120 inch wheelbase, V-8, RWD 4-door sedan. It's being filled by the crew cab F150. People on tighter budgets who would like a midsize or compact sedan have no place to go except to I-4 or V-6 CUVs, and those are FWD wagons with less interior space than similar sized wagons made 30-40 years ago.

    • Namesakeone Namesakeone on Apr 22, 2021

      "People on tighter budgets who would like a midsize or compact sedan have no place to go except to I-4 or V-6 CUVs..." Actually, they have quite a few alternatives--a Toyota Camry or Corolla, a Honda Accord or Civic, a Nissan Altima or Sentra, Mazda, Subaru, Volkswagen, Hyundai, Kia... If the American makers don't want their business, quite a few others will gladly step up. It's like it was in the 1970s: GM, Ford and Chrysler felt they had no competition, so they put out a lot of lousy cars--and found out too late that the American car buyer wasn't as loyal as they thought.

  • GrumpyOldMan The "Junior" name was good enough for the German DKW in 1959-1963:https://en.wikipedia.org/wiki/DKW_Junior
  • Philip I love seeing these stories regarding concepts that I have vague memories of from collector magazines, books, etc (usually by the esteemed Richard Langworth who I credit for most of my car history knowledge!!!). On a tangent here, I remember reading Lee Iacocca's autobiography in the late 1980s, and being impressed, though on a second reading, my older and self realized why Henry Ford II must have found him irritating. He took credit for and boasted about everything successful being his alone, and sidestepped anything that was unsuccessful. Although a very interesting about some of the history of the US car industry from the 1950s through the 1980s, one needs to remind oneself of the subjective recounting in this book. Iacocca mentioned Henry II's motto "Never complain; never explain" which is basically the M.O. of the Royal Family, so few heard his side of the story. I first began to question Iacocca's rationale when he calls himself "The Father of the Mustang". He even said how so many people have taken credit for the Mustang that he would hate to be seen in public with the mother. To me, much of the Mustang's success needs to be credited to the DESIGNER Joe Oros. If the car did not have that iconic appearance, it wouldn't have become an icon. Of course accounting (making it affordable), marketing (identifying and understanding the car's market) and engineering (building a car from a Falcon base to meet the cost and marketing goals) were also instrumental, as well as Iacocca's leadership....but truth be told, I don't give him much credit at all. If he did it all, it would have looked as dowdy as a 1980s K-car. He simply did not grasp car style and design like a Bill Mitchell or John Delorean at GM. Hell, in the same book he claims credit for the Brougham era four-door Thunderbird with landau bars (ugh) and putting a "Rolls-Royce grille" on the Continental Mark III. Interesting ideas, but made the cars look chintzy, old-fashioned and pretentious. Dean Martin found them cool as "Matt Helm" in the late 1960s, but he was already well into middle age by then. It's hard not to laugh at these cartoon vehicles.
  • Dwford The real crime is not bringing this EV to the US (along with the Jeep Avenger EV)
  • Kwik_Shift_Pro4X Another Hyunkia'sis? 🙈
  • SCE to AUX "Hyundai told us that perhaps he or she is a performance enthusiast who is EV hesitant."I'm not so sure. If you're 'EV hesitant', you're not going to jump into a $66k performance car for your first EV experience, especially with its compromised range. Unless this car is purchased as a weekend toy, which perhaps Hyundai is describing.Quite the opposite, I think this car is for a 2nd-time EV buyer (like me*) who understands what they're getting into. Even the Model 3 Performance is a less overt track star.*But since I have no interest in owning a performance car, this one wouldn't be for me. A heavily-discounted standard Ioniq 5 (or 6) would be fine.Tim - When you say the car is longer and wider, is that achieved with cladding changes, or metal (like the Raptor)?
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