Join the Club: Nissan Suspends U.S. Production

Steph Willems
by Steph Willems
join the club nissan suspends u s production

Joining a growing list of automakers, including — as of Wednesday — the Detroit Three, Nissan has announced it will cease production in the United States.

While an automaker with falling sales and bloated inventory isn’t likely to find itself in a car-less position when production resumes, those same elements spell nothing good for a company that was already in dire straits before the pandemic hit.

Production ends on March 20th, with the automaker’s four American plants (in Tennessee and Mississippi) not expected to come back online until April 6th.

“The company is taking this action to boost containment efforts where possible around the COVID-19 coronavirus,” the company said in a statement. “Currently, there are no confirmed cases of COVID-19 coronavirus at any Nissan facility. Areas deemed business-essential will operate with enhanced safety measures.”

On Wednesday, Ford, General Motors, and Fiat Chrysler announced temporary shutdowns of all U.S. assembly plants, with Honda joining the fray nearly at the same time.

Before coronavirus became a household word (and fear), Nissan found itself on the hunt for any and all cost-saving measures — everything from vastly reduced travel budgets to worker furloughs. Revamped models appeared with fewer trims and build configurations. The manual transmission is all but dead. While the automaker’s global sales suffered greatly over the past couple of years, North America remains a chief focus for newly minted CEO Makoto Uchida.

Uchida has stated that if he can’t reverse the company’s trajectory in short order, he’ll happily accept his termination. However, coronavirus represents a wrench thrown into the gears.

Last month, Nissan unveiled an earnings report that was anything but praiseworthy, slashing its profit forecast at the same time. The automaker’s U.S. sales fell 9.9 percent in the U.S. last year, with premium division Infiniti showing the larger customer exodus (more than 21 percent).

With COVID-19, at least Nissan can say it isn’t alone in its misery.

[Image: Nissan]

Join the conversation
  • Thelaine Thelaine on Mar 19, 2020

    The hits keep coming. We have done this to ourselves and have no one else to blame. The pain is going to be immense. We need to stop this madness. People need to go back to work. Kids need to be in school. Isolate the vulnerable. Everyone else take normal precautions. We need to demand a halt to this economic suicide.

    • See 23 previous
    • Inside Looking Out Inside Looking Out on Mar 19, 2020

      "People need to go back to work. " No it is good. We will have free medical care, free college, free food, free income and nobody will have to suffer from long commute every day. I like it.

  • Redgolf Redgolf on Mar 19, 2020


  • SCE to AUX Base Price: $99,795 US / $115,133 CANAs Tested: $100,370 US / $115,133 CANBoth versions can't cost the same in CAN $.
  • SCE to AUX @Matt Posky: This may surprise you, but I agree with your criticisms is this story.This vehicle has the look and weight of the Telluride, but without the right chops. A vehicle like this is intended to be a great highway cruiser loaded up with all the stuff one takes on a trip - not a 0-60 racer.My former Sedona (RIP, sniff) had a great blend of space, power, and towing capacity. It was lovely for countless road trips, but it was a ponderous commuter.The EV9 won't make a great road trip car due to its short range, and it is too hulking to make sense as a commuter. They should have fitted a 150 - 200 kWh battery so it could at least go some distance, and that might justify the bulk.No way I'd go in for ~$60k for this vehicle.
  • Jeff S I like the looks of this car and in today's dollars it might not be that bad a buy but my issues with this Genesis would be Hyundai's reliability in recent years has been below average and getting a car like this serviced at a Hyundai dealership. I do like the rear reclining rear seats and the massage settings. Beautiful car but I would take the safer option of a preowned Lexus which gives you better reliability and lower maintenance costs than the South Koreans and the Germans. Genesis is definitely a luxury car with the extras that are standard but it is still a Hyundai. These will depreciate a lot as do the German cars which once they get old a Pandora's box of issues crop up and they become expensive to maintain. Good write up.
  • Tylanner Cinnabon is the holy grail but Starbucks or Dunkin will do. I will only resort gas-station coffee in extraordinary circumstances.
  • Akear My Fusion is nearing the 200,000 miles mark. However, I do not want to replace it with an unreliable Escape, which could blow its engine by 60,000 miles. Ford has gone down hill since Fields was forced out. Both Hackett and Farley have made Ford the nation's recall king. What happened..................