Rare Rides: The 1987 Nissan Be-1 - a Little Retro Ride

Corey Lewis
by Corey Lewis

Today’s Rare Ride is a Nissan Be-1 from 1987. As the first of four Pike cars, it set the stage for the upcoming Pike cars and commanded immediate attention from consumers. Come along as we check out this hatchback cheerful economy car.

We’ve seen one of the Be-1’s brethren previously — when we learned about the industrial chic styling of the Pao. Looking like a hatchback from the Fifties, the Pao’s styling threw lots of details from various classic vehicles onto one small hatchback body.

Such was the point of Nissan’s Pike cars, conceived as a way of playing with retro car design on modern car bones. The previously featured Pao and the Be-1 were “hatchbacks,” while the Figaro and S-Cargo Pike cars took on convertible and utility van shapes, respectively. All Pike vehicles were based upon the contemporary Nissan Micra, so Nissan’s budget for the project went into the new bodies and reworking the interiors to be suitably retro and stylish.

The Be-1 was the first Pike car to hit the market upon its introduction in 1987. It’s the only car of the four to have its basis in the first-generation Micra, first sold in Japan in 1983. All Be-1 examples received a 1-liter inline-four, mated to a five-speed manual or a three-speed automatic. The tiny mill managed 51 horsepower and matched the Pao in engine and transmission specifications.

Like the Pao, the Be-1 was not marketed as a Nissan, but rather “Be-1,” as was visible on all badging. The unique marketing worked, and Nissan found itself with orders than it could fill. The company planned to make just 10,000 examples of the Be-1, so a lottery system was introduced to determine the select group of buyers.

Four different colors greeted buyers: today’s Pumpkin Yellow, Hydrangea Blue, Onion White, and Tomato Red. Specifications did not vary much, and aside from the paint color there were two options: The standard tin roof could be swapped for a canvas open-top version, and both roofs were available with either manual or automatic transmission. Unlike the Pao’s cutesy Sixties styling, the Be-1 seems to go more for a late Seventies aesthetic with its flush front and rear lamps and serious interior. And though it’s tempting to call this a hatchback, the enclosed cargo area and fixed rear glass may well mean we’re looking at an (oddly proportioned) two-door sedan.

Either way, this Pumpkin Yellow beauty is for sale on Miami Craigslist with 72,000 miles on the clock. It asks $8,000.

[Images: seller]

Corey Lewis
Corey Lewis

Interested in lots of cars and their various historical contexts. Started writing articles for TTAC in late 2016, when my first posts were QOTDs. From there I started a few new series like Rare Rides, Buy/Drive/Burn, Abandoned History, and most recently Rare Rides Icons. Operating from a home base in Cincinnati, Ohio, a relative auto journalist dead zone. Many of my articles are prompted by something I'll see on social media that sparks my interest and causes me to research. Finding articles and information from the early days of the internet and beyond that covers the little details lost to time: trim packages, color and wheel choices, interior fabrics. Beyond those, I'm fascinated by automotive industry experiments, both failures and successes. Lately I've taken an interest in AI, and generating "what if" type images for car models long dead. Reincarnating a modern Toyota Paseo, Lincoln Mark IX, or Isuzu Trooper through a text prompt is fun. Fun to post them on Twitter too, and watch people overreact. To that end, the social media I use most is Twitter, @CoreyLewis86. I also contribute pieces for Forbes Wheels and Forbes Home.

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  • Jatz Jatz on Jan 21, 2019

    Get. In. My. BELLAY!

  • -Nate -Nate on Jan 24, 2019

    I like it, I'd love to see this in the tomato red . RHD vehicles are O.K., the shifting is moot, forget about that, the left turns and trying to safely pull out to pass can be white knuckle experiences . -Nate

  • Lorenzo Yes, they can recover from the Ghosn-led corporate types who cheapened vehicles in the worst ways, including quality control. In the early to mid-1990s Nissan had efficient engines, and reliable drivetrains in well-assembled, fairly durable vehicles. They can do it again, but the Japanese government will have to help Nissan extricate itself from the "Alliance". It's too bad Japan didn't have a George Washington to warn about entangling alliances!
  • Slavuta Nissan + profitability = cheap crap
  • ToolGuy Why would they change the grille?
  • Oberkanone Nissan proved it can skillfully put new frosting on an old cake with Frontier and Z. Yet, Nissan dealers are so broken they are not good at selling the Frontier. Z production is so minimal I've yet to see one. Could Nissan boost sales? Sure. I've heard Nissan plans to regain share at the low end of the market. Kicks, Versa and lower priced trims of their mainstream SUV's. I just don't see dealerships being motivated to support this effort. Nissan is just about as exciting and compelling as a CVT.
  • ToolGuy Anyone who knows, is this the (preliminary) work of the Ford Skunk Works?
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