Lincoln Product Boss Hangs Up His Hat

lincoln product boss hangs up his hat

The man who oversaw the development of Lincoln’s current vehicle lineup will retire effective November 1st, the automaker claims. Scott Tobin, a Ford Motor Company veteran who hopped the pond from Europe to the U.S. in 2006, had a hand in developing a wide swath of the company’s current products.

Tobin’s departure comes at an interesting time for Lincoln. The premium brand, having returned from its near-death state in the earlier part of the decade, finds itself in need of volume-boosting new product.

The turnaround point is expected to come with the arrival of the nicely sculpted Aviator midsize SUV next year, a model that capitalizes on the newfound popularity of the revamped-for-2018 Navigator. A renaming (Nautilus) and refresh for the brand’s midsize crossover took place for 2019, with the next-generation MKC expected to carry the Corsair name. Meanwhile, the long-in-the-tooth MKZ sedan appears ready to follow its Fusion stablemate into the grave. The Continental? Things aren’t looking good.

Year to date, Lincoln’s U.S. sales have fallen 9 percent, driven by declines in all models except the high-margin Navigator (it’s up 81.9 percent through the end of September).

Automotive News reported Tobin’s departure Tuesday morning. The automaker, giving no reason for the departure, claims Phil Collareno, Ford’s executive director of North America and global product programs, will take over Tobin’s role until a replacement can be found.

Tobin headed up development of all of Lincoln’s contemporary vehicles; before that, he worked on the current-gen Ford Explorer, Taurus, and the Flex. Beginning his career at Ford in 1989, the executive switched to Lincoln in late 2011, soon busying himself with modernizing the brand’s culture while boosting profits. An effort to provide customers with a more premium experience was also his doing.

[Image: Lincoln Motor Company]

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  • Craiger Craiger on Oct 30, 2018

    A bunch of people who post here on TTAC could do a better job than most of these yutzes.

  • Craiger Craiger on Oct 30, 2018

    Is it Mark T or EmmKayTee? I still don't know.

    • Higheriq Higheriq on Oct 31, 2018

      It's EmKayTee, which is somewhat of a play on the Mark label. The whole MK naming scheme was hatched under Mark Field's tenure (yes, another play on the Mark label). As for the actual names: MKT = touring, MKZ = Zephyr, MKC = compact crossover, MKX = crossover.

  • IBx1 For all this time with the hellcat engine, everything they made was pathetic automatic scum save for the Challenger. A manual Durango, Grand Cherokee, Charger, 300C, et al would have been the real last gasp for driving enthusiasts. As it is, the party is long over.
  • MaintenanceCosts The sweet spot of this generation isn't made anymore: the SRT 392. The Scat Pack is more or less filling the same space but it lacks a lot of the goodies, including SRT suspension, brakes, and seats. The Hellcat is too much and isn't available with a manual anymore.
  • Arthur Dailey I am normally a fan of Exner's designs but by this time the front end on the Stutz like most of the rest of the vehicle is a laughable monstrosity of gauche. The interior finishes suit the rest of the vehicle. Corey please put this series out of its misery. This is one vehicle manufacturer best left on the scrap heap of history.
  • Art Vandelay I always thought what my Challenger really needed was a convertible top to make it heavier and make visability worse.
  • Dlc65688410 Please stop, we can't take anymore of this. Think about doing something on the Spanish Pegaso.