Retro Is Your Future: Honda Confirms Production of an EV That's Hard Not to Love

Steph Willems
by Steph Willems

Electric vehicles. Yawn, right? It’s easy to be cynical about the high-flying production promises tossed about by practically every automaker, but if the real-life version of Honda’s Urban EV Concept looks half as quirky as the show car, the big H might have a bonafide green hit on its hands.

As the Geneva Motor Show opens to journalists, Honda has announced a production version of the retro-styled hatchback. It turns out CEO Takahiro Hachigo wasn’t lying when he said the Urban EV wasn’t just auto show eye candy.

Debuting at last September’s Frankfurt Motor Show, the Urban EV Concept blends styling cues ripped from Honda’s past — namely, the first-generation Civic — with concept car trappings we wouldn’t expect of a production vehicle (suicide doors, General Electric turbofans in place of wheels). Surely, driver and passenger won’t be playing footsies after this thing hits dealers.

While Honda didn’t — and still hasn’t — provided a range figure, the bug-eyed four-seater’s name alone implies a constrained, around-town lifestyle.

Judging by the public’s response to the gas-free runabout, we could be looking at the first aspirational EV that isn’t a Tesla. Surely, prices will take into account the intended buyer’s not-unlimited means.

“A production version of this highly acclaimed concept will be introduced to Europe during late 2019, and in response to the positive feedback to this model, we expect to open order banks for the Urban EV during early 2019,” said Philip Ross, Honda Motor Europe’s senior vice president, in a statement.

The key word here is “Europe.” Honda remains tight-lipped on the possibility of an American launch. While the automaker bills the Urban EV as the “first mass-produced battery electric vehicle” for the European market, the U.S. already has the Honda Clarity sedan. Well, sort of. That five-seater is available only in California and Oregon, as a lease-only proposition.

It will be interesting to see how the production version of this model strays from the concept when it appears next year. Want to take bets on four doors, bulky A-pillars, and longer overhangs?

[Images: Honda]

Steph Willems
Steph Willems

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  • Ajla Ajla on Mar 06, 2018

    Honda and VW fans throwing shade at each other needs to be a weekly occurrence.

  • Zipper69 Zipper69 on Mar 07, 2018

    I was taken aback by that Quartic wheel! Are they STILL peddling that as a space saver? Suicide doors on a two door, really? Gonna need a beefy B pillar to hang it on. Not enamored of that slab of butter look and it makes me wonder where they will find panel rigidity if they can't crease them, extra filleting within just adds weight which is an EV's enemy.

  • W Conrad I'd gladly get an EV, but I can't even afford anything close to a new car right now. No doubt if EV's get more affordable more people will be buying them. It is a shame so many are stuck in their old ways with ICE vehicles. I realize EV's still have some use cases that don't work, but for many people they would work just fine with a slightly altered mindset.
  • Master Baiter There are plenty of affordable EVs--in China where they make all the batteries. Tesla is the only auto maker with a reasonably coherent strategy involving manufacturing their own cells in the United States. Tesla's problem now is I think they've run out of customers willing to put up with their goofy ergonomics to have a nice drive train.
  • Cprescott Doesn't any better in red than it did in white. Looks like an even uglier Honduh Civic 2 door with a hideous front end (and that is saying something about a Honduh).
  • Kwik_Shift_Pro4X Nice look, but too short.
  • EBFlex Considering Ford assured us the fake lightning was profitable at under $40k, I’d imagine these new EVs will start at $20k.
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