Honda Appears Ready to Launch a Cheaper, Entry-Level 2018 Civic Type R

Timothy Cain
by Timothy Cain

American Honda launched the 2017 Honda Civic Type R in a single, fully equipped variant. Although you don’t see it in emblem form on the back of the car, the 2017 Honda Civic Type R is sold exclusively in Touring trim. The model code, evidenced by NHTSA certification papers filed by American Honda and located by TTAC’s own Bozi Tatarevic, is FK8G7.

But Bozi found an extra Civic Type R in American Honda’s NHTSA filings for 2018. It’s still a Type R, it still uses the K20C1 engine that sends 306 horsepower to the front wheels through a six-speed manual transmission. But this is the FK8G3 Civic Type R, sans Touring.

There’s reason to believe it’ll be distinctly more affordable.

It was way back in June that Steph Willems told you about Honda’s plans to expand the Civic Type R portfolio. “We’re hoping that by gradually putting out more [variants] that we’ll be able to maintain a more stable sales volume,” said the Type R’s chief engineer, Hideki Matsumoto.

Sporty cars, particularly outlandishly styled examples such as the Civic Type R, are prone to satisfying hyped demand early before petering out. This is why so many cars of this type used to be halo models developed at the end of a generation lifecycle.

Automakers don’t want that anymore. Automakers want Golf Rs that coincide with the entire lifecycle of the regular Golf tenure, for example. Automakers want to see the huge investment pay off. By introducing niche variants for one or two model years, automakers don’t earn the right to be considered performance-oriented manufacturers. An automaker must stick with a plan.

But really, how much long-term demand is there for a $34,775 Honda Civic Type R? And why must a Civic Type R buyer be forced to accept 20-inch Continental SportContact footwear, roof-mounted vortex generators and gigantic rear wing, dual-zone automatic climate control, hugely bolstered front sport seats, and a seven-inch touchscreen with Apple CarPlay, Android Auto, and navigation?

If Honda built a 2018 Civic Type R designed for the tuning community that wants to select its own rubber, swap out Honda’s bodykit for its own, install different seats, and upgrade the audio system, that Civic Type R could be much less costly.

TTAC has heard rumors of a base price in the $30,000 range. Even at $30,900, or $31,775 with fees. That would be a $3,000 price cut, but could Honda’s upcoming base Civic Type R be even less costly? With all-season tires, an absent rear wing, bare bones audio, regular Civic seats, and basic HVAC, a $29,995 MSRP ($30,870 with fees) seems plausible.

And eminently marketable.

[Image: Honda, NHTSA; Illustration: The Truth About Cars]

Timothy Cain is a contributing analyst at The Truth About Cars and Autofocus.ca and the founder and former editor of GoodCarBadCar.net. Follow on Twitter @timcaincars and Instagram.

Timothy Cain
Timothy Cain

More by Timothy Cain

Comments
Join the conversation
3 of 55 comments
  • NullSkull NullSkull on Oct 13, 2017

    The problem Honda has is dealer markup on the Type Rs, and a cheaper Type R isn't going to solve that problem. I was shopping for an Si, and the dealerships were using the Type R as an excuse to jack up the price on the Si's they had in stock.

  • Cimarron typeR Cimarron typeR on Oct 13, 2017

    Whereas one can buy a base GTI for same or less, and in 2018, have a 6yr warranty bumper to bumper

    • Dantes_inferno Dantes_inferno on Oct 13, 2017

      >Whereas one can buy a base GTI for same or less, and in 2018, have a 6yr warranty bumper to bumper And for another $600, an APR Stage I tune boosts the engine output to 316 hp and 381 ft-lbs of torque.

  • Analoggrotto Does anyone seriously listen to this?
  • Thomas Same here....but keep in mind that EVs are already much more efficient than ICE vehicles. They need to catch up in all the other areas you mentioned.
  • Analoggrotto It's great to see TTAC kicking up the best for their #1 corporate sponsor. Keep up the good work guys.
  • John66ny Title about self driving cars, linked podcast about headlight restoration. Some relationship?
  • Jeff JMII--If I did not get my Maverick my next choice was a Santa Cruz. They are different but then they are both compact pickups the only real compact pickups on the market. I am glad to hear that the Santa Cruz will have knobs and buttons on it for 2025 it would be good if they offered a hybrid as well. When I looked at both trucks it was less about brand loyalty and more about price, size, and features. I have owned 2 gm made trucks in the past and liked both but gm does not make a true compact truck and neither does Ram, Toyota, or Nissan. The Maverick was the only Ford product that I wanted. If I wanted a larger truck I would have kept either my 99 S-10 extended cab with a 2.2 I-4 5 speed or my 08 Isuzu I-370 4 x 4 with the 3.7 I-5, tow package, heated leather seats, and other niceties and it road like a luxury vehicle. I believe the demand is there for other manufacturers to make compact pickups. The proposed hybrid Toyota Stout would be a great truck. Subaru has experience making small trucks and they could make a very competitive compact truck and Subaru has a great all wheel drive system. Chevy has a great compact pickup offered in South America called the Montana which gm could make in North America and offered in the US and Canada. Ram has a great little compact truck offered in South America as well. Compact trucks are a great vehicle for those who want an open bed for hauling but what a smaller more affordable efficient practical vehicle.
Next