QOTD: Lincoln Continental Vs. Cadillac CT6 - Pick Your Poison

Corey Lewis
by Corey Lewis
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qotd lincoln continental vs cadillac ct6 pick your poison

Today’s Question of the Day isn’t our typical lighthearted, open-ended Choose Your Own Adventure inquiry. It’s serious business, pitting two serious flagship sedans against one another.

At the end of this post, you’ll have to choose: Lincoln Continental, or Cadillac CT6?

Though several large sedans remain on offer from luxury brands today, the vast majority no longer wear American badges on the grille. By virtue of being new models, and at the top of the price lists for their respective brands, the Lincoln Continental and Cadillac CT6 must duel for the patriotic American customer. Said customer does not want a Lexus badge, and is unwilling to shop at German lots. Key to this customer, both sedans are made in the United States, in different zip codes of a state called Michigan.

First, a few rules for good measure:

  1. The trims will be specified below, so our competitors match (relatively) on a dollar and trim basis.
  2. You must choose either the Continental or the CT6 as your new ride of choice, and preferably inform us as to why.
  3. Suggestions of any other vehicles as “substitutions” are invalid, and will likely face ridicule.

Your competitors are outlined below.

Competitor One: Lincoln Continental

Ranging from $44,720 to over $68,000, the Continental is available in a front-wheel or all-wheel-drive configuration.


  • $59,340 Continental Reserve
  • 3.0-liter twin-turbo V6
  • All-wheel drive
  • 4,523 pounds
  • 400 hp @ 5,750 rpm
  • 16 mpg city / 24 mpg highway

Competitor Two: Cadillac CT6

The CT6 range is at a price disadvantage against the Continental, as it starts at $53,795, and ranges to over $87,000 in top trim. Opposite of the Continental, the CT6 comes in rear-wheel or all-wheel-drive.


  • $64,695 CT6 Luxury
  • 3.0-liter twin-turbo V6
  • All-wheel drive
  • 4,085 pounds
  • 404 hp @ 5,700 rpm
  • 18 mpg city / 26 mpg highway

There they are — two big American cruisers. One is costly, lighter, longer, and more efficient. The other less expensive, heavier, wider, and wearing arguably better styling. Transverse front-wheel drive versus a longitudinal rear-wheel setup. Both vehicles loaded up with all the latest infotainment technology their makers can muster, with similar engines and power ratings.

Which one is taking up residence in your perfectly organized garage?

[Images: Ford Motor Company, General Motors]

Corey Lewis
Corey Lewis

Interested in lots of cars and their various historical contexts. Writing things for TTAC since late 2016 from a home base in Cincinnati, Ohio. You can find me on Twitter @CoreyLewis86, and I also contribute at Forbes Wheels.

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2 of 195 comments
  • Keith Tomas Keith Tomas on Aug 16, 2017

    Hard choice. I prefer the CT6's styling, but after sitting in two of them - one at an auto show and the other via an Uber ride, I was not impressed with the quality of the interior materials. The Continental only gets interesting after you stuff it with options (Black Label Thoroughbred), but it has frumpish FWD proportions...why couldn't they have mounted the engine longitudally and give that longer hood. In photographs it looks like a blinged out Camry. But the CT6 is lighter, better handling I gather, and better economy, and the Panaray sound system is killer. So I'll say CT6, though tonight I might change my mind.

  • Keith Tomas Keith Tomas on Aug 16, 2017

    longitudinally...damn spell check.

  • Tassos Unlike Tim, I don't use this space as a wastebasket for ANYTHING BUT a proper used car.If you seriously need a car AND you are as destitute as Tim's finds imply, HERE IS A PROPER ONE FOR YOUR NEEDS:You can probably get it for only $4k, WITH Leather, Factory Navigation, plenty of room and a V6.https://www.cars.com/research/toyota-camry-2005/I even considered getting it myself as an extra reliable car.
  • Jeff Of all the EV trucks I like the Rivian the best but I am still years away if ever from buying an EV.
  • Kwik_Shift I definitely like the looks of the newest 300s over the Chargers.
  • SCE to AUX "Should car companies shack up with tech giants in order to produce legible infotainment systems and the like? Or should they go it alone?"Great question(s).The River Rouge days are gone, where Ford produced whole cars out of raw materials entering the plant at the other end. Nearly everything is outsourced these days - sometimes well, sometimes disastrously.But the problem with infotainment systems is that they are integrated with the car's operation. VW has delayed entire products for issues with infotainment.For me, the question boils down to a contractual arrangement - who owns and maintains the code forever? Since more and more of the car's function is tied to the infotainment system, I'd argue that the car mfr needs to own it - especially the larger ones.Do mfrs really want to share intellectual property with Huawei just to fast-track some code they've managed themselves in the past?
  • Kwi65728132 I always did like the styling of the 300C and it was on my short list for a new (to me) rear wheel drive, naturally aspirated V8 luxury sedan but I found a Hyundai Equus that was better optioned than any 300C I could find and for several grand less.