2017 Ram Power Wagon: This Much Attitude Comes at a Price

If you are looking for a budget pickup to haul around the occasional armoire or stack of plywood, look no further than the Nissan Frontier. However, if you want the biggest and meanest off-road hauler America has to offer, you’re going to have to fork over some extra dough.

Dodge has announced pricing for the 2017 Ram Power Wagon and informed us that automotive savagery isn’t gratis.

A standard Ram 2500 starts at $32,095, but that’s a super-sized truck for super-sized babies. A man’s truck can climb a mountain, has a 12,000 pound winch, comes with tire tread embossed seats, and has an MSRP of $51,695.

Adding destination charges brings the grand total to $53,015. While that may seem like a ludicrous increase in cost, Ram’s Rebel is similarly priced against it’s own 1500 brethren. Think of the Power Wagon as the Rebel’s sketchy older brother, out on parole and ready to do something crazy.

Facilitating the crazy are things like Bilstein shocks, locking differentials, chassis armor, electronic sway bars, 33-inch Goodyear Wrangler DuraTrac tires, and plenty of ground clearance. Since every pencil comes with an eraser, the Power Wagon package includes a heavy-duty Warn winch and tow hooks.

It also comes with a 6.4-liter Hemi V8 that makes 410 horsepower and 429 lb-ft of torque.

Obviously, you want the aggressively macho looks on the outside, but classing it up on the inside using the official Leather & Luxury package adds another $4,495. Doing so replaces the tire tread interior with adjustable heated and ventilated high-back leather-trimmed seats. Additional luxuries include a heated steering wheel, parking assist, rearward visibility camera, integrated voice command with Bluetooth, Uconnect Access 8.4 Sirius XM satellite radio, nine Alpine speakers, and a subwoofer.

However, if you went with the luxury pack, you would need to reconsider if your truck was really deserving of the retro inspired x’treme graphics.

You might even want to forego the extra attitude altogether. If so, Ram says you can purchase a 4×4 Tradesman 2500 and add all of the Power Wagon equipment for $8,450 — essentially giving you an under-the-radar trophy truck for $48,315.

[Image: Fiat Chrysler Automobiles]