Volkswagen Canada Offering $2,000 Discount to TDI Owners to Buy Literally Any VW [Update]

Bozi Tatarevic
by Bozi Tatarevic

Update: We finally heard back from Volkswagen Canada (though, as you can imagine, their media relations department is probably a tad bit busier than usual).

The $2,000 amount is being offered as a “loyalty discount” for current TDI owners, regardless of size or type of diesel engine, for any new Volkswagen, regardless of engine and fuel type (except for stop-sale models, obviously). TDI owners do not need to trade-in their EA 189-equipped cars to qualify.

We attempted as best we could to confirm the ‘discount-on-trade-in’ story and we were given evidence to support the original story in La Presse. However, the truth was to the contrary. We apologize for the error.

The article now reflects the update.

Volkswagen Canada is offering a $2,000 incentive for current TDI owners, regardless of the age of the car or type of TDI engine, toward any other new Volkswagen model.

La Presse spoke to a dealer in Montreal who stated that they are taking affected TDI models in on trade and offering the discount. However, the discount is being offered as a “loyalty discount” to all TDI owners, and a trade-in is not required.

The discount of $2,000 is automatically applied toward a new Volkswagen and is valid at any dealer in the country.

TTAC contacted two Canadian dealers who confirmed the discount was communicated by Volkswagen Canada on Thursday.

Volkswagen Canada is on a big sales push and offering large incentives this month to try and recover from the diesel emissions scandal. The brand saw a 20-percent slump in sales last month in Canada.

The affected TDI models as part of the diesel emissions scandal are still blocked from being sold until the investigation is completed. No recall information has been announced at this time for customers that wish to hold on to their affected vehicles.

[Image Credit: Volkswagen Canada]

Bozi Tatarevic
Bozi Tatarevic

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  • Sector 5 Sector 5 on Oct 02, 2015

    1st discount wave? Catch early calls with less of a loss? I'm waiting until Spring, see how it plays out.

  • Pricha33 Pricha33 on Oct 04, 2015

    Make the offer $5K, I'll keep my 05 Jetta TDI to sell privately and drive away in a new GTI. Pat

  • FreedMike I would find it hard to believe that Tesla spent time and money on developing a cheaper model, only to toss that aside in favor of a tech that may or may not ever work right. Having said that, though, I think what's happening with Tesla is something I've been predicting for a long time - they have competition now. That's reflected in their market share. Moreover, their designs are more than a bit stale now - the youngest model is the Model Y, which is in its' fifth model year. And it's hard to believe the Model 3 is in its' seventh model year. Aside from an interior restyle on the Model 3, neither of those cars looks substantially different than they did when they came on the market. That's a problem. And you can also toss in Tesla's penchant for unnecessary weirdness as a liability - when the Model 3 and Y were introduced, there was no real competition for either, so people had to put up with the ergonomic stupidity and the weird styling to get an electric compact sedan or crossover. Today, there's no shortage of alternatives to either model, and while Tesla still holds an edge in battery and EV tech, the competition is catching up. So...a stale model lineup, acceptable alternatives...and Elon Musk's demon brain (the gift that keeps on giving), All that has undercut their market share, and they have to cut prices to stay competitive. No wonder they're struggling. Solution? Stop spending money on tech that may never work (cough...FSD) and concentrate on being a car company.
  • EBFlex “Tesla’s first-quarter net income dropped a whopping 55 percent”That’s staggering and not an indicator of a market with insatiable demand. These golf cart manufacturers are facing a dark future.
  • MrIcky 2014 Challenger- 97k miles, on 4th set of regular tires and 2nd set of winter tires. 7qts of synthetic every 5k miles. Diff and manual transmission fluid every 30k. aFe dry filter cone wastefully changed yearly but it feels good. umm. cabin filters every so often? Still has original battery. At 100k, it's tune up time, coolant, and I'll have them change the belts and radiator hoses. I have no idea what that totals up to. Doesn't feel excessive.2022 Jeep Gladiator - 15k miles. No maintenance costs yet, going in for my 3rd oil change in next week or so. All my other costs have been optional, so not really maintenance
  • Jalop1991 I always thought the Vinfast name was strange; it should be a used car search site or something.
  • Theflyersfan Here's the link to the VinFast release: https://vingroup.net/en/news/detail/3080/vinfast-officially-signs-agreements-with-12-new-dealers-in-the-usI was looking to see where they are setting up in Kentucky...Bowling Green? Interesting... Surprised it wasn't Louisville or Northern Kentucky. When Tesla opened up the Louisville dealer around 2019 (I believe), sales here exploded and they popped up in a lot of neighborhoods. People had to go to Indy or Cincinnati/Blue Ash to get one. If they manage to salvage their reputation after that quality disaster-filled intro a few months back, they might have a chance. But are people going to be willing to spend over $45,000 for an unknown Vietnamese brand with a puny dealer/service network? And their press photo - oh look, more white generic looking CUVs. Good luck guys. Your launch is going to have to be Lexus in 1989/1990 perfect. Otherwise, let me Google "History of Yugo in the United States" as a reference point.
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