By on August 27, 2015


The reborn sportscar maker TVR says it has “sold out” of its first model since shuttering in 2006, Autocar is reporting. Reportedly, none of the prospective owners, who have deposited £5,000 ($7,700 USD), have seen pictures of the new car.

The new model will be a V8-powered sportscar designed by Gordon Murray, with engine development from Cosworth and production by humans, rather than unicorns. The company said it took 250 deposits six weeks after it began accepting them in July.

The company is helmed by Les Edgar who took over for Nikolai Smolensky in 2013.

“This a heart-warming situation we find ourselves in. We are mindful that we have taken deposits from customers who have not even yet seen official pictures of the car. We look forward to revealing more details soon, and to all our customers who have shown their faith I can promise that the new car will exceed expectations in every way,” Edgar said according to Autocar.

The company doesn’t have a home for production, but it says the new car will be built in the U.K. According to the report, all of TVR’s planned cars will have a V-8 up front and power sent to the rear through a 6-speed manual transmission.

Autocar is reporting that the new car will be available as either a coupe or convertible and would likely cost around £60,000 to £80,000 ($92,000 to $123,000) when it goes on sale. TVR hasn’t announced plans to sell cars in North America.

If it doesn’t go on sale — as we’ve heard from TVR before — there will be hell to pay.

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28 Comments on “TVR “Sells Out” of 2017 Cars in Six Weeks...”

  • avatar
    SCE to AUX

    Hopefully these depositors will get part of their money back in the next bankruptcy settlement.

  • avatar

    It’s not technically possible to “sell out” of something you A) haven’t designed yet and B) have no place to build.

    I went to the Ford Store, and they were all sold out of 2016 Broncos as well.

  • avatar

    What I find encouraging about this is that there is serious demand for an as-yet-nonexistant V8, RWD, sports car motivated by the less is more philosophy.

    Perhaps true sports cars have become so scarce at this point that there is a strong market within the niche for a manufacturer like TVR to actually do this profitable. Maybe. Just maybe. I want to believe!

    • 0 avatar

      I don’t think 250 enthusiasts within the UK represents “serious demand.”

      • 0 avatar

        Yes, yes. This should read, “TVR has taken 250 British consumers’ money for unseen vaporware”.

        • 0 avatar


          It says vapour on me gin bottle, that’s how I know!

        • 0 avatar


          Why are the Euro police, with their small cop cars that have funny sounding sirens not involved? Someone should call Scotland Yard, or whatever.

          An aside: ever since my sister has been in Kenya, she uses the British spelling of things. I find the horribly annoying and tell her that she’s being like Madonna, who grew up in the Detroit area, and now has a British accent.

      • 0 avatar

        It’s a positive indication. When you’re talking about a car that doesn’t exist and they found 250 people willing to part with $7,700 of real money in only SIX WEEKS I think that shows there is demand.

        And they only offered 250 slots. You make it sound like these are the only 250 sports car enthusiasts in the UK. It’s a good start, and shows that people aren’t all dead inside.

        • 0 avatar

          Any time there is something -very rare- and expensive, with “limited engagement” and “# of ###” written on it in gold script, it will sell out quickly.

          Rare alcohol.
          Rare coins.
          Rare car allotment.
          Rare furniture.
          Rare event tickets.

          These things go for much more than they’re worth due to hype and excitement, and the fact that the wealthy desire to have something others do not.

          $7,700 is made back up at their next dinner party, when they can adjust their tweeds and discuss their colour selection and lineage on their unnamed TVR.

          • 0 avatar

            Yes, isn’t that the whole point of this exercise? To see how many tweed wearing gentlemen out there are willing to gamble on TVR’s future?

            All I care about is that there are people out there that want a car like this to exist.

            And I doubt that Cosworth and Gordon Murray would put their reputations up for scrutiny by putting their names onto vaporware.

          • 0 avatar

            I’ll break it down like a fraction for ya.

            -I took issue with you saying “serious demand.”
            -Applies to 250 donors to TVR, essentially.
            -Yes there is demand.
            -Is not serious demand.

            “And I doubt that Cosworth and Gordon Murray would put their reputations up for scrutiny by putting their names onto vaporware.”

            Cosworth goes where some money is, whether that be on a 190E, an Escort, or a Chevy Vega. Both of them just blame TVR’s financial failings if it turns to vapourware, and problem solved.

          • 0 avatar

            Since you’d like to have the last word by arguing over the semantics of “demand” vs “serious demand”, I’m going to drop this conversation. I guess we’ll see if it’s vaporware one day, won’t we? And then we can grab our buckets of popcorn and skittles and see if they sell any of the cars.

  • avatar

    The monetary value of the pre-sale is negligible but clearly some interest is there.

    I cannot understand why these optimists wouldn’t just buy a Vantage? The TVR doesn’t feel any more authentically English than Aston Martin but it would certainly be rarer.

    Are these just die hard TVR heads?

    I guess I just don’t see what the overall TVR vision is nor it’s place within British racing/car culture.

    After looking around, the 1970’s TVR M series is gorgeous and my guess is that these people will actually take the new TVR to the race track…which would be much less enjoyable in a Vantage.

    • 0 avatar

      If history is to be repeated, the difference between an Aston Martin and a TVR is the difference between a gentleman’s sporting carriage and a batsh!t insane missile with wheels. Not even remotely the same idea, even if they have similar price tags.

  • avatar

    No picture of an actual vehicle, no delivery date, not even a factory to build them in. And people complain Elio Motors is vaporware.

    • 0 avatar

      You don’t need a “factory” to build this sort of thing at the rate of 10-20 a month. You need a few sheds where you bolt together by hand the various bits you order in from the large number of small manufacturers of bespoke car parts that exist in the UK. They have an ability to do this unlike anywhere else in the world.

      Elio is trying to mass produce a cheap vehicle – that requires an entirely different mindset.

  • avatar

    Normally I’d dismiss this pretty readily, but when you stop name dropping Gordon Murray and Cosworth I begin to wonder/hope/think there might be something to this.

  • avatar

    Rather predictable outcome of free money for fools policies.

  • avatar

    I’m now wondering where all these tweed-suited gentlemen are in the UK. If there are any left, they’ll be ninety years old, swilling a gin and tonic and have a hacking cough from smoking Sobranies for the last 65 years. Not TVR candidates.

    There’s about a 10,000% better chance that a new TVR will go on sale in the UK compared to an Elio in the US. The latest Porsche GT3 sold extremely well in the UK, so there’s a bit of money about. Having at least a modicum of brainpower, the country chose to not join the Euro and remain with their own currency.

  • avatar

    That picture of the car looks like they took a computer rendering, went back in time to the late 70’s and had a kid in a shopping mall airbrush on top of it, and then went to Olan Mills like Napoleon Dynamite and had it photographed with lots o’ soft filter…

  • avatar

    Spyker sold out too ;-)
    Why not bring back the stunning 350TC, arguably the best-looking TVR ever, and make it as solid and reliable as possible. Ask Daimler or BMW if they want to supply the six in-line engine.

  • avatar

    “designed by Gordon Murray, with engine development from Cosworth”
    That’s why. They’ve definitely got a head-start with those 2 on board. Now they just need to not f*ck up on the delivery.

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