Honda Has Alarmingly Few Female Managers in Japan, and They Know It

Aaron Cole
by Aaron Cole

Last month, Honda released its annual Sustainability Report outlining the company’s position and direction under its new CEO Takahiro Hachigo.

Outlined on Page 73 of its 104-page report, Honda admits its number of female managers in Japan is quite low.

Well, actually 0.5-percent low.

Even compared to other regions where Honda does business, the number of female managers in Japan is quite low. According to the report, 12.4 percent of managers in Honda’s Asia/Oceania region and 17.5 percent of managers in the North America region are female.

Compared to other automakers, the number of female managers at Honda isn’t much better. Nissan reported that 8.2 percent of its managers in Japan are female, and Fiat Chrysler Automobiles reported that 13.1 percent of its worldwide managers are female.

Matt Slouster, a spokesman for American Honda outlined a few steps by Honda in Japan:

“Increasing female representation in management positions is among Honda’s


top priorities. In Japan, Honda Motor Co. has assigned full-time staff to


the newly formed Diversity Promotion Office (DPO) to provide direct support


to female associates and accelerate their advancement within the company.


Moreover, the DPO has implemented new programs to support associates who


are managing their careers while starting families and raising children.


As part of its ongoing responsibilities, the DPO will work continuously to


ensure equal opportunity for women throughout the organization.”

The problem isn’t Honda’s alone, however. In 2011, only 4.5 percent of division heads in Japan were women, according to a regional study. Less than 1 percent of senior-level, executive managers in Japan were women. That’s compared to 9 percent in China and 15 percent in Singapore.

A 2014 story by The Economist details the struggles women in Japan are working to overcome. According to the report, 70 percent of women stop working for a decade or more after having children, compared to just about 30 percent in America. Of the women who work, many don’t work full-time or in permanent positions. In 2012, about 77 percent of Japan’s part-time and temporary workforce were women, the story reports.

It’s a widespread problem Japan has faced for decades and one that Prime Minister Shinzo Abe has specifically targeted to help revitalize the country’s aging and shrinking workforce — and even that may not help.

By 2020, Abe said women should occupy roughly 30 percent of “leadership” positions in Japan — government and business. Honda has a ways to go.

Aaron Cole
Aaron Cole

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  • RideHeight RideHeight on Jul 15, 2015

    Japanese men are so irredeemably sexist that Japanese women have decided to make no more of them. joseitachi, gambatte! Buy Hondas while you still can!

  • 415s30 415s30 on Jul 19, 2015

    I often go to the Nissan building in Yokohama to see what classic is on display, there is a mall near by with food and I see lots of female gaijin employees with their badges around their necks. Nissan seems to have not only lots of women, but westerners as well.

  • MaintenanceCosts If the top works, it’s a minor miracle. If the top doesn’t work, this is nothing more than a GTI with a weaker structure and 600 pounds of permanent ballast.
  • SCE to AUX Anybody can make a cheap EV, but will it have the specs people want? Tesla is best positioned to do it, but achieving good specs could turn their profits negative.
  • MaintenanceCosts All depends on battery prices. Electric cars can undercut gas cars easily if they drop. If they stay the same or go up, there’s not much fat left for Tesla to cut out of the Model 3.
  • ToolGuy a) Can the brand successfully offer more vehicles that are affordable to more consumers? Yes if they decide to, for two reasons: a1) If and when they introduce the 'Model 2'/'Redwood'/whatever (or other 'low-cost' model or models) -- my understanding is they had valid reasons for waiting. a2) Tesla has gotten good at efficiency/cost reduction and passing (some of) the savings along. ¶ b) Would you be interested in a more affordable Tesla? b1) Yes, maybe, eventually but in the near term 'more affordable' Teslas should tend to make -all- used Teslas more affordable and this interests me more because I sort of kind of have my eye on a nice Model S one of these years. (Have never driven one, don't spoil the ending for me if you hate it.)
  • Aja8888 Notice no photos with the top down. They break...a lot on the Eos. And parts are unobtanium (besides no one wanting to work on the complicated flogging top).
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