2016 Scion IA Review With Video - Mono-Priced Zoom-Zoom
When is a Scion not a Scion? Since Scion is division of Toyota, this is both a trick question and a serious one.
Scions can be anything from tweaked Toyotas and foreign market Toyotas to cars built by other manufacturers for Scion. The first such product was the collaboratively developed Scion FR-S / Subaru BRZ / Toyota 86. The second is this Mazda-designed and Mazda-built Scion iA.
Exterior
I know I’m going to take heat for this, but I actually like the looks of the iA in person. I think the side profile and rear are better balanced than the Ford Fiesta sedan, although the Fiesta’s grille is better looking. The overall design comes across as more intentional and — dare I say — emotional than the Nissan Versa or Chevy Sonic.
Interior
For a car as small as the iA, the front seats proved surprisingly roomy. Scion claims 41.9 inches of legroom up front, which is more than you get in the Corolla or Focus, and a still respectable 34.4 inches in the back. Although taller drivers will probably bash their elbows on the B-pillar, they will fit. Cargo room comes in at a generous 13.5 cubic feet beating the bigger Corolla by a hair.
Infotainment
Smartphone app integration for streaming media is standard and shoppers can add navigation software to the display for an undisclosed price after you buy the car. The high-resolution graphics, an intuitive interface and complete voice commands of your media library create a system that rivals uConnect and iDrive for best in the industry. The only danger with making this system standard in the iA is that it makes other Scions look decidedly behind the times.
Drivetrain
Drive
Since my time was limited with the iA, I wasn’t able to put it through my usual battery of tests. You should expect acceleration times to be leisurely, likely in the 10 second slot occupied by the Prius C. The best acceleration times will be with the 6-speed automatic but the 6-speed manual will make those seconds tick by faster because it’s simply more fun. I spent most of my day in a 6-speed manual version and, although I did long for more power, the short throws and excellent clutch pedal distracted me for the most part.
For a Scion, the steering is sheer perfection. For a Mazda, I’m still sad the iA has electric power steering. Turn in is crisp as can be expected from a car riding on 185/60R16 tires and the steering ratio is just about perfect. The Scion folks had Mazda tune the iA towards the softer side of the segment which causes more body roll than I had expected, but aside from that it didn’t reduce the fun too much on the winding mountain roads of our test drive. Overall grip is lower than I had expected with plenty of commotion coming from the tires if you enter a corner a little too hot. I blame both the tire size and the rubber compound for this but the tires can be easily swapped. Even though we have a torsion beam suspension in the rear, the iA was remarkably well-behaved in corners with broken pavement.
The most compelling thing about the iA is the combination of Mazda engineering and Scion pricing. For 2015, the MSRP starts at $15,700 with the 6-speed manual and ends at $16,800 for the iA with the 6-speed automatic. Because of the way Scion’s pricing scheme works, the manual transmission model has a high level of content that frequently precludes a manual transmission in the competition like the 7-inch LCD infotainment system, the pre-collision braking system, keyless-go and the backup camera. Scion also tosses in a 2-year/25,000 mile scheduled maintenance plan. When comparing the iA to the rest of the segment, the high level of standard equipment manages to make the iA the best sub-compact deal around. When pitted against Nissan Versa, the value leader in the segment, the Scion manages to be $1,500 less when comparably equipped.
The iA isn’t the Scion I was expecting, and it isn’t the Mazda I was hoping for either. The iA seems like Mazda’s interpretation of what a Scion should be, and marriage has created a surprisingly good little car. Shoppers will find a well-controlled ride, excellent road manners and impeccable fuel economy all wrapped inside Scion’s warranty and scheduled maintenance, and sold at a Toyota dealer. The combination makes for the most appealing sedan in this segment by a hair. (If Ford mates an automatic transmission to their 3-cylinder turbo Fiesta, it’s game on.) The combination should also be a lesson for Mazda, because Scion’s mono-spec philosophy and pricing give pragmatists a reason to buy the best driving sedan in this segment.
Scion provided the vehicle, insurance, gas and a snazzy lunch for this review.
More by Alex L. Dykes
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I think Mazda blew it when they decided not to bring the 2 to the states.
A crossbreed between a fish and a backpack? This is fugly