Shanghai 2015: Chinese Domestic Market Ford Taurus Revealed

by Cameron Aubernon

Published: April 19th, 2015

shanghai 2015 chinese domestic market ford taurus revealed

Bowing at the 2015 Shanghai Auto Show, the Ford Taurus’ arrival marks the sedan’s first-ever appearance in the Chinese market.

The new Taurus is one of 15 new vehicles Ford intends to bring to China by 2015. It’s set to be assembled at the automaker’s recently opened Changan Ford Hangzhou factory, a flexible-assembly facility with an investment of $760 million and an annual production of 250,000 units.

Power for the sedan comes from a 2.7-liter EcoBoost twin-turbo V6, though power figures weren’t stated at this time. Meanwhile, rear passengers can enjoy power-reclining seats with optional adjustable lumbar support and massage function, fold-down center cushion that boasts a control panel for AC, seat functions and infotainment, and plenty of leg, shoulder, head and hip room thanks to the cabin design and 9.7 feet of length in the wheel base (16 feet overall).

Other features include: 25 different places to store items inside the cabin; cup holders that can adjust to different sizes of tea bottles; a panoramic sunroof whose front panel slides over the rear to ensure better rear-passenger headroom; leather seating and wood and chrome trim pieces; and extensive use of NVH-reducing materials and technologies.

#China #Ford #Shanghai2015 #Taurus

Cameron Aubernon

Seattle-based writer, blogger, and photographer for many a publication. Born in Louisville. Raised in Kansas. Where I lay my head is home.

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3 of 36 comments

Lorenzo on Apr 20, 2015

The wheelbase is basically a 1968-69 Ford Torino, but the Torino was 202 inches long, about 10 inches longer than this Taurus, and about the same width. I knew yesteryear's mid-size is now full size, but now the old mid-size is a stretched model, but with less overhang? Maybe we ARE headed for city cars and subcompacts as full size.

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- Dal20402 on Apr 20, 2015
  
  Keep in mind that all of that extra length was in the overhangs, which aren't passenger space, and that the passenger space in today's FWD cars moves closer to the wheels both front and rear. This Taurus would have a whole lot more usable interior room than a '68 Torino.
  
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Corey Lewis on Apr 20, 2015

It's verrrrry generic, which I guess is okay for a Ford in the CDM. I wouldn't think a new nameplate on a non-luxury brand to be desirable to the Chinese chauffeur market, but whatevs I guess. Look at the side profile shot - it could just be a Legacy.

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