GM To Debut New Full-Size Trucks Thursday
General Motors will give the world their first look at their all-new full-size pickup lineup on Thursday, even as inventories of their current generation trucks continue to pile up.
The next-gen trucks won’t be going on sale until Q2 2013, so consumers will have to wait it out, or buy one of the nearly 140 day supply currently in GM’s inventory. The company has taken a fair amount of criticism for maintaining substantial inventories of their trucks in anticipation of the model changeover and the need to re-tool their truck plants.
Reuters is reporting that the full-size trucks contribute as much as 60 percent of GM’s overall profits. The launch of the new trucks is as critical the inventory situation is worrying, but to be quite honest, the current GMT900 trucks still remain competitive, as we found out on our test drive of the new Ram 1500.
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Want to differentiate your product and win over some new customers - add a light duty diesel option to the 1/2 ton. Everyone wants the duramax diesel but it's often too big and too expensive b/c it's full class upgrade for heavy duty.
Talking Trucks: It's not really something to brag about in the age of volatile gas prices, but GM can still claim a whopping 33.5% U.S. market share in something...namely body-on-frame vehicles (pickups, vans, and SUVs). This is a slight Edge (no pun intended) over Ford (30.8%, including the last of the Crown Vics), more than double Chrysler's 16.1%, and miles ahead of Toyota (12.4%) and Nissan (6.2%). Ford dominates in pickup (F-Series) and van (E-Series) sales, but GM makes up the difference and then some everywhere else, as its range of large Chevy/GMC/Cadillac SUVS outsells the Expedition/Navigator four times over. Rounding out the BOF pie: Land Rover (the LR4 and Ranger Sport are good for 0.8%), Suzuki (takes 0.07% from Equator sales) and last but not least, Mercedes-Benz (0.05% from the ancient G-Class). Honda, Hyundai, and Kia? All BOF goose eggs. Kia's Borrego experiment ended in 2011, and Hyundai isn't importing their ubiquitous H-1/H800 vans.
Interested to see this much needed redesign, especially changes to the engines. I really hope they have some engine changes as that is where they are lagging behind the competition. Although I have heard nothing in the rumor mill about any "new" stuff.
The 2014s looks just like the current Silverados if squint a little. But then a Chevy truck should look like a Chevy truck. http://www.pickuptrucks.com/. The 4.8 V8 is gone and rightly so, but otherwise it's the same push rod V8s for 2014. Now that's not a bad thing and they'll likely have a few new technical tricks to aid fuel economy. I mean 'simplicity' has been a selling point so far and or GM truck buyers just don't care. It just takes a bigger 2 valve V8 to make the power of a DOHC. The 4.3 V6 is finally gone, so enter the Camaro's and CTS' 3.6 V6.