Germany In August 2012: European Malaise Here To Stay
Germany hasn’t seen the double digit sales losses of other EU countries, but it isn’t walking on water either. August sales in Germany were down 4.7 percent on 226,455 units, says the KBA. For the first eight months of the year, sales in Germany now are 0.6 percent below the same period of the prior year.
There are interesting winners: Smart (+22.4 percent), Audi (+19.4 percent) and Porsche (+8,2 percent)
Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.
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Looks like Hyundai & Kia are eating asian carp: Honda,Mitsu,Nissan & Suzuki. Volkswagen perhaps, until new Golf - or is it already playing in DE?. Toyota I cannot be sure it is clumped with Lexus. The Koreans seem unable to touch Subaru.
I didn't realize how few cars Ford sells in Germany, their numbers are close to what Skoda and Hyundai plus Kia sell.