The Porsche 918 Hits The Road

Bertel Schmitt
by Bertel Schmitt

In case you have surplus cash sitting around, doing absolutely nothing, hang on to it until the end of 2013. This is when Porsche finally wants to crank up production of its Über-Porsche, the 918 Spyder. Porsche has finished the initial prototypes, which are cleverly camouflaged: If you see something whizzing by, and you think to yourself: “This looked just like a Porsche 917 race car,” then you actually saw a 918 in drag.

If you haven’t heard already, the 918 is is designed as a plug-in hybrid vehicle combining a high-performance combustion engine with electric motors. The car is built as full carbon fiber reinforced plastic (CFRP) monocoque with unit carrier, has fully adaptive aerodynamics, adaptive rear-axle steering and the upward-venting “top pipes” exhaust system.



Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • SunnyvaleCA SunnyvaleCA on May 15, 2012

    Could someone make some decals and body kit pieces for my Cayman? Then I could have that terrific look *and* the entertainment of a stick shift.

  • Robert Schwartz Robert Schwartz on May 15, 2012

    How long before they start appearing on wreckedexotics.com?

  • Carson D I thought that this was going to be a comparison of BFGoodrich's different truck tires.
  • Tassos Jong-iL North Korea is saving pokemon cards and amibos to buy GM in 10 years, we hope.
  • Formula m Same as Ford, withholding billions in development because they want to rearrange the furniture.
  • EV-Guy I would care more about the Detroit downtown core. Who else would possibly be able to occupy this space? GM bought this complex - correct? If they can't fill it, how do they find tenants that can? Is the plan to just tear it down and sell to developers?
  • EBFlex Demand is so high for EVs they are having to lay people off. Layoffs are the ultimate sign of an rapidly expanding market.
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