2012 Beijing Auto Show: Capture The Real Red Flag

Bertel Schmitt
by Bertel Schmitt

So today The Tycho, proprietor of Carnewschina and expert on Mao-era-revival cars, intercepts me at the show and says: “You did it all wrong! You talked about the H7, but showed the L7!”

“I beg your pardon?”

It turns out he was right as usual. In my piece on the Red Flag car, the wrong pictures were added to the wrong text. Corrected. As a make-good, here the ultimate L7/H7 pictorial.

This is the L7. Based on a Landcruiser chassis. And with the full frontal perspective, as demanded by Comrade Karesh.

For people who are more into bootie.

Rims with Mao-era inset.

This is the H7. This one truly based on a Toyota Crown.

From the side.

Even this car will save the planet – if a large enough battery is ever found. And a substation to go with it.

Revolutionary hood ornament.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

More by Bertel Schmitt

Comments
Join the conversation
2 of 10 comments
  • Psarhjinian Psarhjinian on Apr 24, 2012

    I can't read "Hongqi" phonetically and not giggle. Yes, I'm immature.

  • Daveainchina Daveainchina on Apr 24, 2012

    About the hood ornament. I'm very happy that China doesn't have Ralph Nader removing those design elements from vehicles here. you can still find vehicles with hood ornaments here, although not many as vehicles are basically global in nature now. Making our world soft bland and colorless for the god of safety makes too many things uninteresting, I'm not sure that we are in the end doing ourselves a favor. Time will tell, but I think we are losing something that maybe shouldn't be lost.

  • ToolGuy First picture: I realize that opinions vary on the height of modern trucks, but that entry door on the building is 80 inches tall and hits just below the headlights. Does anyone really believe this is reasonable?Second picture: I do not believe that is a good parking spot to be able to access the bed storage. More specifically, how do you plan to unload topsoil with the truck parked like that? Maybe you kids are taller than me.
  • ToolGuy The other day I attempted to check the engine oil in one of my old embarrassing vehicles and I guess the red shop towel I used wasn't genuine Snap-on (lots of counterfeits floating around) plus my driveway isn't completely level and long story short, the engine seized 3 minutes later.No more used cars for me, and nothing but dealer service from here on in (the journalists were right).
  • Doughboy Wow, Merc knocks it out of the park with their naming convention… again. /s
  • Doughboy I’ve seen car bras before, but never car beards. ZZ Top would be proud.
  • Bkojote Allright, actual person who knows trucks here, the article gets it a bit wrong.First off, the Maverick is not at all comparable to a Tacoma just because they're both Hybrids. Or lemme be blunt, the butch-est non-hybrid Maverick Tremor is suitable for 2/10 difficulty trails, a Trailhunter is for about 5/10 or maybe 6/10, just about the upper end of any stock vehicle you're buying from the factory. Aside from a Sasquatch Bronco or Rubicon Jeep Wrangler you're looking at something you're towing back if you want more capability (or perhaps something you /wish/ you were towing back.)Now, where the real world difference should play out is on the trail, where a lot of low speed crawling usually saps efficiency, especially when loaded to the gills. Real world MPG from a 4Runner is about 12-13mpg, So if this loaded-with-overlander-catalog Trailhunter is still pulling in the 20's - or even 18-19, that's a massive improvement.
Next