Prince Of Monaco Gets Married In A Toyota

Bertel Schmitt
by Bertel Schmitt

When you are the ruler of the Principality of Monaco, as tiny (and tony) as it may be, you don’t have to worry about any indigenous auto manufacture. And when you marry your lovely bride, you can pick any car you damn choose. For his upcoming nuptials with former South African Olympic swimmer Charlene Wittstock, Prince Albert of Monaco picked a Toyota.

Truth be told, it’s a car made by Toyota, but branded a Lexus. It is a full hybrid LS 600h L Landaulet with a one-piece, transparent polycarbonate roof.

The conversion was undertaken by Belgian coachbuilders Carat Duchatelet. It took over 2,000 hours to complete. Much of the vehicle had to be completely dismantled, involving the stripping out of some 20,000 mechanical parts, electronic components and interior features and upholstery. Re-assembly occurred under the close supervision of the Lexus engineering team, to ensure consistency with the original vehicle specifications and performance

The roof is a single, lightweight polycarbonate shell, just 8 mm thick and weighing only 26 kg. It was built in France by a company that usually makes helicopter windshields and jet fighter canopies.

On the day of the wedding, the Landaulet LS 600h L will be used by the royal couple to tour the Principality after the ceremony. For most of the tour, the vehicle will drive under electric-motor power alone. Not that the principality usually does mind a little bit of exhaust.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Brock_Landers Brock_Landers on Jun 26, 2011

    Audi is more VW than Lexus is Toyota. Lexus rwd platforms are unique from Toyota. ALL Audis are based on the same fwd platforms than VW. Audi shares engines, gearboxes and suspensions virtually across the range with VW. Lexus does that only with certain models. Most dubious platfrom sharing project is Phaeton based Continental - a Bentley which shares the engine, gearbox and the suspension with VW. Platform sharing is the future of automotive industry anyway (ttac had a article about it too), so why bother with the Lexus=Toyota jokes. This was funny 10 years ago maybe, it's getting really old. Anyone who is a serious car enthusiast at heart considers those references uninformed and dumb.

  • Zykotec Zykotec on Jun 26, 2011

    Lexuses are still Luxury appliances, they lack any hint of soul, that's why it's not hard to make the Toyota jokes, even if that really is a symbol of quality. And bentleys are quite obviously drawn by the same people drawing the Passat and A6. The Rolls Royce at least looks nothing like it's BMW brethren.

  • FreedMike Apparently this car, which doesn't comply to U.S. regs, is in Nogales, Mexico. What could possibly go wrong with this transaction?
  • El scotto Under NAFTA II or the USMCA basically the US and Canada do all the designing, planning, and high tech work and high skilled work. Mexico does all the medium-skilled work.Your favorite vehicle that has an Assembled in Mexico label may actually cross the border several times. High tech stuff is installed in the US, medium tech stuff gets done in Mexico, then the vehicle goes back across the border for more high tech stuff the back to Mexico for some nuts n bolts stuff.All of the vehicle manufacturers pass parts and vehicles between factories and countries. It's thought out, it's planned, it's coordinated and they all do it.Northern Mexico consists of a few big towns controlled by a few families. Those families already have deals with Texan and American companies that can truck their products back and forth over the border. The Chinese are the last to show up at the party. They're getting the worst land, the worst factories, and the worst employees. All the good stuff and people have been taken care of in the above paragraph.Lastly, the Chinese will have to make their parts in Mexico or the US or Canada. If not, they have to pay tariffs. High tariffs. It's all for one and one for all under the USMCA.Now evil El Scotto is thinking of the fusion of Chinese and Mexican cuisine and some darn good beer.
  • FreedMike I care SO deeply!
  • ClayT Listing is still up.Price has been updated too.1983 VW Rabbit pickup for sale Updated ad For Sale Message Seller [url=https://www.vwvortex.com/members/633147/] [/url] jellowsubmarine 0.00 star(s) (0.0) 0 reviews [h2]$19,000 USD Check price[/h2][list][*] [url=https://www.ebay.com/sch/i.html?_nkw=1983 VW Rabbit pickup for sale Updated ad] eBay [/url][/*][/list] Ceres, California Apr 4, 2024 (Edited Apr 7, 2024)
  • KOKing Unless you're an employee (or even if you are) does anyone care where physically any company is headquartered? Until I saw this story pop up, I'd forgotten that GM used to be in the 'Cadillac Building' until whenever it was they moved into RenCen (and that RenCen wasn't even built for GM). It's not like GM moved to Bermuda or something for a tax shelter (and I dunno maybe they ARE incorporated there legally?)
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