By on April 3, 2011

Every few years, Beijing’s government lashes out against billboards that advertise an ostentatious lifestyle. These exhortations are largely ignored, which preserves an endless source of involuntary humor.

Meanwhile in Nanjing, “scores of amazed onlookers flocked to a busy shopping street” to see a gold plated Infiniti G37 convertible that had pulled up curbside. “Unfortunately for the owners, police soon flocked to the scene as well,” reports the Daily Mail.

First, Nanjing’s finest wanted to issue a ticket for ostentatious illegal parking to a well-dressed couple that emerged from the car. Then, the police noticed the lack of a necessary ingredient for a ticket: A license plate. The golden car was not registered. A tow truck made its way through scores of reporters that conveniently were on hand, and the golden car was under arrest. Another win in the strike hard campaign against brazen bawdy bling.

However, two days later, the golden Infiniti was not in the  impound lot, but on display  in a jewelery store in Nanjing. It also was featured prominently in state-owned Xinhua, with its own gallery, and the note that “it took five artizens (sic) over four months to plate gold on the Infiniti car.” Don’t worry, can’t bring luxury down in China.

What it needs is taste. That will come next year. Or after I have disposed of the faux Rococo fixtures that were left behind by the previous owner of my apartment.

The fine art of media stunts however is already mastered with aplomb.

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13 Comments on “Chinese Police Arrests Golden Infiniti G37...”

  • avatar

    This is a good one and I’ll assume it to be real.
    What would Mao Tse-tung think?

  • avatar

    This is so extremely bizarre in so many ways that I honestly don’t know what to say: Decadence? Hypocrisy? Confusing opulence with taste? Where does one even begin?

  • avatar
    Educator(of teachers)Dan

    Makes a chrome BMW look sooooooooo pase.

  • avatar

    Shocking to see in a classless society! Probably just a couple of party members that had to make some phone calls.

  • avatar
    Fish Tank

    There are 14 billionaire women in the world (that the public knows of). SEVEN of them are in China. I find that absolutely amazing in a “Communist” society. Bertel – I’d love some insights (from your perspective) on how that is even possible. I’ve seen many business programs and I’ve talked with friends and manufacturers on that side that have dealt with last minute contract changes, “no – you don’t get this shipment ’til you give us an extra 10g”, and gawd help you if you don’t have North American reps over there (that you have to pay big $ to keep straight) to cement deals. That all this happens under an “incorruptible” regime is amazing. Off topic – and i apologize – but fascinating/frustrating.

    • 0 avatar

      1.) Who says they are communist? They are “socialists with Chinese characteristics.”
      2.) “If it works, we call it socialism.”
      3.) You need a watertight contract with binding arbitration in Hong Kong or Singapore, and with stuff non-delivery penalties.
      4.) And of course you need a rep on the ground. Do you think I can survive on TTAC alone? Calling a tardy supplier to a meeting in Beijing is always better than sending someone from from Cleveland to cement works in the middle of the Chinese nowhere … And of course you need to pay him better than the other side would. What do you think this is? Communism?

    • 0 avatar

      5) to Bertel’s list – the rep better be able to verify that proper materials are being used and processes followed. My brother’s company lost weeks and piles of money on a prototype electronic device where the enclosure was spec’d as a high performance plastic. The supplier substituted whatever flash came off the floor, re-ground and re-injection molded. The outgassing cost 2% per day in degraded optical performance. So much for the bean counters saving a few beans on the overall cost of the device. Guy’s like Bertel get to be the sheriffs in the new Wild East.

    • 0 avatar

      5.) Materials used and processes followed must be spelled out in great detail in the contract. If there are standards, a simple “Product shall comply with SAE XYZ-22245.7 in all respects” suffices.
      6.) Have the money in the budget to hire a 3rd party testing lab.

  • avatar

    I once saw a gold-painted, new Mercedes in Vancouver. That was when it finally came home to me how insatiably hungry for prestige many Chinese are (at least the overseas ones that live in communities of their own). They simply can not tolerate a lack of status, or humiliation in matters material – a compulsion that may lead some to purchase trappings of success far beyond their means. It’s not all bad though; while that probably drives some of them into deep unhappiness and penury, I suspect it also authors many of their commercial accomplishments, and creates jobs for the rest.  

  • avatar

    Try this:

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