How To Dodge The Journey's "Competitive Issues"
Reaction to recently-released images of the updated Dodge Journey interior has been varied, but if there’s a consensus, it’s that improvement is undeniable, but that Dodge will need to update more than the interior in order to make the Journey truly competitive. And that’s the diplomatic way of putting it. One reader even wrote in (in the spirit of International Caps Lock Day) to say
I OWN A 2009 DODGE JOURNEY AND IT IS THE BIGGEST PIECE OF CRAP I HAVE EVER OWNED DODGE SHOULD BE ASHAMED TO SELL THIS KIND OF CRAP TO HARD WORKING AMERICANS I WISH I COULD DRIVE IT RIGHT THOUGH THE SHOW ROOM.
Point taken: the Journey needs to be improved. So why is Dodge selling the (as yet unimproved) crossover as “World’s Best Vehicle(?)” Sure, they’re trying to be cleverly ironic, but doesn’t it just highlight the fact that you’d need to be cross-shopping a bare metal armored car in order to think highly of the Journey? On the other hand, we’re not exactly sure how we’d sell the benighted Journey ourselves. Hit the jump for more questionable (or not?) cross-shopping, courtesy of Dodge’s too-cool-for-reality Mad Men.
Again, Dodge can’t help but look a little silly. Sure, the M1’s interior looks crappy, but… wait a minute, they hardly show the Journey’s interior, do they?
Youtube isn’t widely known for its intelligent comments, but lines like “Dodge needs to stand behind their products not on top of them! They’re crushing their own cars that’s like a slap in the face to everybody who bought dodge neons” and “way to back over one of the best cars you ever made, dodge” seem pretty on-point. Besides, only third graders consider “Monster Truck” to be an acceptable choice in automobiles. Even fifth graders are too old for that.
More by Edward Niedermeyer
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I love tanks...can we add tanks to TTAC? The M1 it sure churns up a lot of smoke on startup.
Like the typical Saturday Night Live skit, the M1 tank commercial went on too long.