EAW: E-150 Vs. Swagger Wagon

Jack Baruth
by Jack Baruth

Rachel Drummond is the Swagger Wagon mom, and I think she’s as cute as the proverbial button. Sorry. I really do. Her Sienna SE, on the other hand, doesn’t do much for me. It’s expensive, it’s not all that roomy, it doesn’t tow worth a darn, and it’s a Toyota minivan..

I only have one child, but that child might one day decide to try karting and/or some other van-friendly activity. This being Econoline Appreciation Weekend, I wonder if perhaps we can’t cook up a right-wheel-drive alternative to the ol’ Swagger Wagon. Say it with me: “I got the pride in my ride…”

A 2011 Toyota Sienna SE clocks in at a pretty reasonable $30,750 base price. Reasonable, I should say, for a used Bentley! Really? Thirty-one Gs base for a V6 minivan? The E-150 seven-seater is $30,450 with the 4.6L V-8 and $31,400 with the 5.4. Let’s choose that: it gives us 255 horsepower with 350 lb-ft of torque against the Sienna’s wimpy… um… 266 horsepower and 245 lb-ft of torque. Focus on the torque number. The Sienna weighs 4,465 pounds against the E-150’s 5,695. Just for the record, my Town Car weights 4,502 pounds.

The “Towing Prep” package for the Sienna boosts the rating to 3500 pounds. Gosh, that means you could tow a Crosley Hot Shot on a Featherlite open-deck trailer! The E-150’s tow package bumps us up to a nice, robust 10,000 pounds, which is enough to tow a Toyota Sienna SE in an enclosed double-car trailer with built-in air conditioning, tool racks, and dance floor.

When we add all the fun stuff to our Sienna, it ends up costing $34,980. The E-150 is $38,745. The Toyota has dual power sliding doors, while the Ford has a single sliding or clamshell side door, your choice. The Sienna SE has sporty leatherette, but the E-150 XLT has real leather seating. Both claim Bluetooth and USB connectivity, but anybody who has checked out the Toyota and Ford implementations of those two technologies will run screaming away from the Swagger Wagon. Also, the E-150 has full DVD navigation, something for which you’ll need to write two additional checks with Toyota: one for the nav system itself, and one for the Sienna Limited on which it’s a model-exclusive option.

What else would help us make the decision? The Toyota has a generally nicer interior, will be far easier to drive in all weather conditions but particularly in snow, and will get much better fuel mileage. In the short-term, it will retain more resale value. The purchase of a Sienna marks you as a respectable part of the neighborhood; driving an E-150 will cause people to whisper behind your back that you are working nights as a drywall contractor, attending a church where the Bible is read aloud without shame, or possibly both.

The E-150 will last just about forever. It requires less maintenance. It can be used as an actual van if required, and if you keep both of these vehicles for 250,000 miles you will find the Ford is worth something at resale time and the Toyota probably is not. Twenty years ago, it was well-accepted that suburban moms were competent to drive full-sized vans. Today’s E-150 is easier and more pleasant to steer than its 1990 counterpart but somehow we all now believe that a woman would kill everybody in the ZIP code if she had to operate a RWD-only truck.

Even among appreciators of Econolines, on a weekend where such appreciation is encouraged, I don’t think we can sell an E-150 to a Sienna mommy. Unless, that is, she isn’t really a Sienna mommy. Maybe she drives out to a rural cabin once a month. Maybe she’d like to tow a boat. Maybe she needs to load the cargo area with, say, 30 bags of cat litter, something which would bring a Sienna to its bumpstops but which the E-150 would accept with Econoline equanimity. In other words, if she’s an adventuresome mommy she might find the big Ford can do things for her that the Toyota can’t even consider accomplishing.

It’s something to think about. The Sienna may be a “Swagger Wagon”, but moms (or dads) who have a little bit of swagger in their lives might want to consider Ford’s ancient van before they pull the trigger on that default choice.

Jack Baruth
Jack Baruth

More by Jack Baruth

Comments
Join the conversation
2 of 47 comments
  • Slow_Joe_Crow Slow_Joe_Crow on Sep 27, 2010

    If you want to go full monty, you can get a Quigley 4x4 conversion for around $11k extra and get a van that can go anywhere an F150 can go. There are a few in my area, mostly E-350s and about half are Sportsmobile campers.

  • BklynPete BklynPete on Sep 28, 2010

    Jack, There's some truth in your argument about the value-per-pound of an E150 vs. a Sienna/Ody/Caravan, but there's a world of difference not only in the way the Ford drives van but in how it PARKs. There are underground parking facilities where full-size vans simply won't clear. The ride and steering is comparatively awful. I've spent enough time in E150s and E350s in the past few years to say they're simply too too bulky and unpleasant for the kind of real-world use this kind of buyer now expects. Those who are happy driving a minivan rarely need more than 3,000-lbs. towing plus seven-passenger capacity. Those who need more are probably more drawn to the Suburban or Expedition XL, both for image and refinement. The thing that bothers me the most is that the minivan has evolved into a 4400-lb. monstrosity, overpriced with gadgets that will cost even more over the long haul. I really think in terms of reasonable power-to-weight and fuel economy ratios, we've been getting out of whack with everyday sedans, minivans and the like. It's been getting especially bad since about 1995 when the automakers started putting 200+ hp V-6s in midsize cars, with subsequent weight and power increases. I hear Honda will address this with the next Accord. Good. These segments need exactly the kind of downsizing GM gave its fleet back in the Seventies, like last week's Curbside Classic http://www.thetruthaboutcars.com/curbside-classic-gms-greatest-hit-3-1979-chevrolet-caprice-classic/.

  • Redapple2 As stated above, gm now is not the GM of old. They say it themselves without realizing it. New logo: GM > gm. As much as I dislike my benefactor (gm spent ~ $200,000 on my BS and MS) I try to be fair, a smart business makes timely decisions based on the reality of the current (and future estimates) situation. The move is a good one.
  • Dave M. After an 19-month wait, I finally got my Lariat hybrid in January. It's everything I expected and more for my $35k. The interior is more than adequate for my needs, and I greatly enjoy all the safety features present, which I didn't have on my "old" car (2013 Outback). It's solidly built, and I'm averaging 45-50 mpgs on my 30 mile daily commute (35-75 mph); I took my first road trip last weekend and averaged 35 mpgs at 75-80 mph. Wishes? Memory seats, ventilated seats, and Homelink. Overall I'm very pleased and impressed. It's my first American branded car in my 45 years of buying new cars. Usually I'm a J-VIN kind of guy....
  • Shipwright off topic.I wonder if the truck in the picture has a skid plate to protect the battery because, judging by the scuff mark in the rock immediately behind the truck, it may dented.
  • EBFlex This doesn’t bode well for the real Mustang. When you start slapping meaningless sticker packages it usually means it’s not going to be around long.
  • Rochester I recently test drove the Maverick and can confirm your pros & cons list. Spot on.
Next