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TTAC On FBN
by
Edward Niedermeyer
(IC: employee)
Published: August 19th, 2010
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I will be appearing on Fox Business again, at 11:15 Eastern (8:15 Pacific) to talk Volt and GM’s IPO. Please excuse a brief slowdown in content this morning, and rest assured, TTAC will be back in action ASAP.
Edward Niedermeyer
More by Edward Niedermeyer
Published August 19th, 2010 10:14 AM
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I suppose that any publicity is good publicity, but Fox? They dont have much cred. They seem to make up everything. I will not be watching, cause they are not reputable.
Thanks all for the kind words... apparently the segment was not aired live, but we are working with Fox's producers to get an online clip ASAP.
I'm incredibly skeptical of being involved with any media outlet at all, after nasty experiences with print. You can write stuff down clear as day, and it'll end up biting you in the ass; one article about a class of products - ours among them - managed to a) Give the wrong price for our product b) Put specs for the inferior product c) Show the wrong picture anyway d) Run verbatim an explanation from me describing problems with competing products that don't happen with ours - and say they applied to our product instead e) The coup de grace, print our web address incorrectly, with the incorrect URL leading to an error page suggesting that we were out of business The only guys who really did a good job (out of a dozen or so meaningful print references) were Nintendo Power. Go figure. I haven't done TV, but it's even worse, since they can cut things up to alter what you've said yourself - say, hypothetically, you get interviewed along with another person, and that person gets pissed off about his mic not working and stalks off... all they have to do is make a cut where you say something, chop it off half way, and cut to the guy being pissed off and walking off, and voila! You made him angry! Apparently something almost identical to this happened to a photographer who was taking pictures of the Queen of England; the Queen was upset before the shoot, and they got film of her walking down the hall in an obviously angry way; they then put that footage in *after* the photo shoot they were 'documenting' to make it look like it was the shoot that pissed her off. Anything for drama. Classy. This is why (among other reasons) I can't imagine ever being on reality TV; I suspect that they pick out which people will be portrayed which way at the beginning, shoot an a**load of footage, and recut to make sure each person fits the prescribed persona. God help you if you're the person they picked to be whiny or aggressive. I'd stay away. :P
Congratulations and good luck!! I am no fan of FOX, but a national media opportunity is a national media opportunity :-)