BMW 5 Series Sells Out In All Markets

Edward Niedermeyer
by Edward Niedermeyer

BMW, it turns out, can sell out more than just the odd “frozen grey” special-edition M3. According to BusinessWeek, BMW’s sales boss has confirmed that the new 5 Series is sold out, and that customers will have to wait between three and four months for orders to be processed.


Second-quarter global sales at BMW Group are hewing close to the “high single digit” growth the firm predicted, and should come close to its Q1 figure of 14 percent growth. And despite being likely to pass the UK to become BMW’s third largest market, China is not the only source of BMW’s growth.

Says sales boss Ian Robertson

The U.S. is coming back more strongly than expected

But BMW’s rolling 12-month sales in the US are still about 20k units off the previous 12 month’s numbers (246,382 vs. 265,031). With 5 Series sales down 41 percent last month, and the new model now completely sold out, expect those overall numbers to continue to rise. China’s love of the 7 Series may make it the more critical profit center, but BMW is already tasting the labor unrest that’s sweeping the country, as Businessweek reports that one of its largest Chinese dealers faces worker action over unpaid bonuses.


Edward Niedermeyer
Edward Niedermeyer

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  • Akitadog Akitadog on Jun 23, 2010

    So what this means is that the luxury leasers/poseurs have something new to put their eternal car-payments toward. Big whoop.

  • UnclePete UnclePete on Jun 23, 2010

    @carguy: I would not be surprised at all. As a former E39 (wagon) driver, I like the look of the new 5 sedan.

  • Ed Mendez Ed Mendez on Jun 23, 2010

    My wife currently drives an E60 535i. It is smooth, comfortable, pretty quick and surprisingly good on gas. The downside? It's butt ugly but you forget about its Dame Edna looks when you get behind the wheel.

  • CriticalMass CriticalMass on Jun 26, 2010

    IT doesn't hurt that BMW is offering $10,000 discounts here in St. Louis trying to move them out in anticipation of the 2011's..

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