Figure Out Dodge's New Trim Levels
We’d heard that Dodge (“The Full-of-Life Brand”) would be re-working its trim levels in order to “take ‘base model’ out of the Dodge vocabulary,” as a company press release puts it. So, they’ve changed the names of trim levels on some Dodge models. First off, note that only certain models get the trim level name change: Caravan will still be sold in SE and SXT trim, and Challenger will still come in the standard SE, R/T and SRT8 trims. Otherwise, each model has its own trim levels: Journey now comes in Express, Hero, Heat, Crew and Uptown trims, Nitro is available in Heat, Detonator and Shock, while Caliber comes in Express, Mainstreet, Heat, Uptown and Rush, while Avenger comes in Express and Heat trim. What the Foxtrot does it all mean? There’s no way we want to break it all down, so surf on over to Kicking Tires for the full breakdown. Needless to say, it’s yet a another marketing mess from the soon-to-be defunct bailout baby named Chrysler Group.
More by Edward Niedermeyer
Comments
Join the conversation
C'mon, seriously now, what was wrong with "Spring Special"? If they are actually upgrading the standard equipment, good on them, but the weird new series names have clearly stolen the attention from that.
I wouldn't want any car that's in "Heat". The last thing I need is having all the male dogs in the neighborhood coming over to hump it.
Is Detonator in reference to there dreadful transmissions that are almost guarenteed to detonate after the warranty runs out? Quote: HELLO Tacoma! You think the Tacoma is going to be trouble free? Just ask all the owners of recalled units with rusted out cracked frames, interiors falling apart, front ends that need to be completely rebuilt in under 60K miles and ever deteriorating Toyota quality. After seeing the issues some people at work are having with there Tacmoas I wouldn't touch one of those with a 10 foot pole.
nbpheights, I use 2 rams, a 2500 and 3500 dump truck for my roofing business, and they hold up well. I also use a 78 3/4 ton dodge for plowing my driveway, and my daily driver is an 07 1500 ram. Installing a cooler is easy, how much did the trans shop rip you off for? You can install one easily in about half an hour.