Board Chairman Whitacre: GM Must Be America's Number One! Again! (But Not Still)

Robert Farago
by Robert Farago

Wall Street Journal had a little post-BOD meeting chinwag with New GM’s federally-appointed Chairman of the Board. Clearly, Edward E. Whitacre Jr.’s busy not kicking ass and not taking names. Whitacre told the WSJ that “GM’s business plan needs to be ‘tweaked.’ Among areas he cited as needing rapid improvement are advertising, revenue and net income.” Do you have any idea how hard it was not to substitute the word “nipples” for “business plan”? Anyway, “Gaining market share is ‘right there at the top’ of his agenda for Chief Executive Frederick ‘Fritz’ Henderson, Mr. Whitacre said. ‘You clearly don’t want to be in a position of losing market share.'” Thanks for the [unintentional] hat tip to the U.S. taxpayer, but didn’t Eddy get the memo about GM bankrupting itself in the single-minded pursuit of market share? No, he didn’t. Make the jump for the most worrying corporate jingoism since, well, all the other GM BS.

Mr. Whitacre, a former AT&T Corp. chairman, said being No.1 is “the position we should strive for… an American company that employs hundreds of thousands of people…We just want to be No. 1.”

And girls just wanna have fun. But, you know, hungry mouths to feed and all that. The list for which now includes every man, woman and child paying taxes in these here United States—who were over 70 percent opposed to GM’s nationalization. Could Whitacre’s attitude get any worse? Yes, it could.

Referring to improving market share, Mr. Whitacre said, “I want to see it done quickly…the whole board wants to see it done quickly. We know we’ve got great products. We’ve got to create awareness out there.”

MIND THE PERCEPTION GAP? I give up.
Robert Farago
Robert Farago

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  • Accs Accs on Aug 05, 2009

    Hmmm BRUCE from DC.. I have to agree.. GM is definately clueless to the poing of bringing in a telecom CEO to head a AUTOMAKER. Id love to have been at those meetings. As for as Whitlees goes.. Someone needs to show him the bankruptcy filings, and how the company is going as we speak. Id still like to know what that dingus drives. (Let me guess.. Lexus LS.) Driving just as clueless as how he acts. I forget who said this.. ITS THE PRODUCT STUPID. Thats where they need to focus.

  • Rm Rm on Aug 05, 2009

    Compare and contrast with Akio Toyoda's speech on June 25: http://www2.toyota.co.jp/en/about_toyota/message/index.html Two organizations with very different philosophies at the top. Anyone want to be which one will be more successful?

  • The Oracle These are all over the roads in droves here in WNC. Rarely see one on the side of the road, they are wildly popular, capable, and reliable. There is a market for utilitarian vehicles.
  • Stephen My "mid-level" limited edition Tonino Lambo Ferraccio Junior watch has performed flawlessly with attractive understated style for nearly 20 years. Their cars are not so much to my taste-- my Acura NSX is just fine. Not sure why you have such condescension towards these excellent timepieces. They are attractive without unnecessary flamboyance, keep perfect time and are extremely reliable. They are also very reasonably priced.
  • Dana You don’t need park, you set auto hold (button on the console). Every BMW answers to ‘Hey, BMW’, but you can set your own personal wake word in iDrive. It takes less than 5 minutes to figure that that out, btw. The audio stays on which is handy for Teams meetings. Once your phone is out of range, the audio is stopped on the car. You can always press down on the audio volume wheel which will mute it, if it bothers you. I found all the controls very intuitive.
  • ToolGuy Not sure if I've ever said this, or if you were listening:• Learn to drive, people.Also, learn which vehicles to take home with you and which ones to walk away from. You are an adult now, think for yourself. (Those ads are lying to you. Your friendly neighborhood automotive dealer, also lying to you. Politicians? Lying to you. Oh yeah, learn how to vote lol.)Addendum for the weak-minded who think I am advocating some 'driver training' program: Learning is not something you do in school once for all time. Learning how to drive is not something that someone does for you. It is a continuous process driven by YOU. Learn how to learn how to drive, and learn to drive. Keep on learning how to drive. (You -- over there -- especially you, you kind of suck at driving. LOL.)Example: Do you know where your tires are? When you are 4 hours into a 6 hour interstate journey and change lanes, do you run over the raised center line retroreflective bumpers, or do you steer between them?
  • Mike Bradley Advertising, movies and TV, manufacturing, and car culture have all made speeding and crashing the ultimate tests of manhood. Throw in the political craziness and you've got a perfect soup of destruction and costs.
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