Board Chairman Whitacre: GM Must Be America's Number One! Again! (But Not Still)

Robert Farago
by Robert Farago

Wall Street Journal had a little post-BOD meeting chinwag with New GM’s federally-appointed Chairman of the Board. Clearly, Edward E. Whitacre Jr.’s busy not kicking ass and not taking names. Whitacre told the WSJ that “GM’s business plan needs to be ‘tweaked.’ Among areas he cited as needing rapid improvement are advertising, revenue and net income.” Do you have any idea how hard it was not to substitute the word “nipples” for “business plan”? Anyway, “Gaining market share is ‘right there at the top’ of his agenda for Chief Executive Frederick ‘Fritz’ Henderson, Mr. Whitacre said. ‘You clearly don’t want to be in a position of losing market share.'” Thanks for the [unintentional] hat tip to the U.S. taxpayer, but didn’t Eddy get the memo about GM bankrupting itself in the single-minded pursuit of market share? No, he didn’t. Make the jump for the most worrying corporate jingoism since, well, all the other GM BS.

Mr. Whitacre, a former AT&T Corp. chairman, said being No.1 is “the position we should strive for… an American company that employs hundreds of thousands of people…We just want to be No. 1.”

And girls just wanna have fun. But, you know, hungry mouths to feed and all that. The list for which now includes every man, woman and child paying taxes in these here United States—who were over 70 percent opposed to GM’s nationalization. Could Whitacre’s attitude get any worse? Yes, it could.

Referring to improving market share, Mr. Whitacre said, “I want to see it done quickly…the whole board wants to see it done quickly. We know we’ve got great products. We’ve got to create awareness out there.”

MIND THE PERCEPTION GAP? I give up.
Robert Farago
Robert Farago

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  • Accs Accs on Aug 05, 2009

    Hmmm BRUCE from DC.. I have to agree.. GM is definately clueless to the poing of bringing in a telecom CEO to head a AUTOMAKER. Id love to have been at those meetings. As for as Whitlees goes.. Someone needs to show him the bankruptcy filings, and how the company is going as we speak. Id still like to know what that dingus drives. (Let me guess.. Lexus LS.) Driving just as clueless as how he acts. I forget who said this.. ITS THE PRODUCT STUPID. Thats where they need to focus.

  • Rm Rm on Aug 05, 2009

    Compare and contrast with Akio Toyoda's speech on June 25: http://www2.toyota.co.jp/en/about_toyota/message/index.html Two organizations with very different philosophies at the top. Anyone want to be which one will be more successful?

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