Ask the Best and Brightest: Why Ford? Why Lincoln? Why Mercury?

Robert Farago
by Robert Farago

Why a duck? Why no chicken? Hey, Ford asked the question. And by God, Ford’s answered it. On nationwide TV, the most compelling rational for sending your hard-earned money in Dearborn’s direction proffered is: “Why not?” [NB: “most compelling” does not necessarily equal “compelling”.] On the Why website, the Glass House Gang has another go. Why Ford. “Ford has the most fuel-efficient mid-sized sedans in America with quality that Toyota and Honda can’t beat.” Why Mercury. “Mercury Milan is the most fuel-efficient mid-sized sedan in America and Mariner Hybrid, the most fuel-efficient SUV on the planet.” Why Lincoln. “Lincoln has the luxury vehicles you want with the technology you need.” Like . . . an engine. Brakes. Rear window power sunshade. A 10GB hard-drive for photo storage. That sort of thing. So now I ask you, our Best and Brightest, to grade their answers and, perhaps, provide alternatives.

Robert Farago
Robert Farago

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  • Salhany Salhany on Aug 31, 2009

    Given my druthers, I'd choose the current Milan over the Fusion because I think the front and rear end treatments look better on the Mercury. I particularly like the SEAT-styled rear lights on the Milan. And Jill. Duh.

  • FreedMike FreedMike on Aug 31, 2009
    taxman100 : August 30th, 2009 at 9:51 pm The only Ford I would buy is their rear wheel drive products. They still make the best rear wheel drive products, at least until 2011. Ok, so you'd pick a Crown Vic over, say, a lousy rear wheel drive car like a Mercedes S550?
  • SCE to AUX SCE to AUX on Aug 31, 2009

    Q: Why Mercury? A: Jill Wagner.

  • Anonymous Anonymous on Aug 31, 2009
    a lousy rear wheel drive car like a Mercedes S550? Can you get a 30 MPG Mercedes S550 for 15K with only 10K miles on it? Will it last 300K miles with nothing but routine maintenance?
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