Quote Of The Day: The Truth Is Marchionne On Edition
“I think the first duty of a leader is to keep his company in the black. To accept—and announce—at the beginning of the year that you will lose money is the worst sign of leadership you could give to your troops,” Fiat CEO Sergio Marchionne tells Automotive News Europe [sub]. “Car markets have gone from bad to horrible so far this year, but I will fight like hell to keep Fiat Group Automobiles profitable in 2009. Running an automaker these days is like driving in dense fog. You have just 100 meters of visibility so you must continuously adapt to what you suddenly face. Nevertheless, I refuse to accept even the idea that our auto operations will lose money.” Man, is he going to love working with Jim Press.