While America Slept. Saturday, February 14th 2009
Sweden to GM: “Take a hike”: GM is asking Sweden to guarantee $600 million in European Investment Bank loans to keep the Saab Automobile unit operating until it can be restructured. All they got from Sweden was a firm nej, inte alls. (Forgetaboutit.) Sweden’s Premier, Fredrik Reinfeldt, said that “GM has to bear the responsibility,” Automobilwoche [sub] reports. Some insiders see the mounting unwillingness of foreign governments to help US automakers as a backlash against the “buy American” campaign. Non-,conspiracy-bound observers point out that the Swedish government is hoping that both GM and Ford will be successful in unloading their respective Swedish brands. Sweden wants to add extra incentive to move fast by removing any additional life support.
Chery / Volvo still in play: Usually, on the second day after a dalliance between a Chinese manufacturer and a Detroit brand is floated, a denial follows like clockwork. Instead, Chery-owned Gasgoo today runs a new story reiterating a possible bid by China’s Chery for Volvo, a brand which Ford is desperately seeking to unload. The story itself provides no new insight, but the added traffic is relevant from a SIGINT perspective.
It’s a crimson-red bloodbath: More than 460, or nearly 30 percent of publicly traded Japanese companies, are expected to report group net losses in the year ending March 31, the Nikkei [sub] reports. The bloodletting is especially severe in the automobile sector, where profits through the third quarter have been wiped out by bigger and bigger losses in the last quarter of fiscal 2008.
Cheap plastic alert: Leading chemical producer Mitsubishi Chemical Corp. will by April drop its pricing policy for plastics used in car parts in favor of one that halves the time lag for reflecting market prices of the key material naphtha, the Nikkei [sub] says. More than 200 automakers (OMG, there are still 200 alive?) and other manufacturers have agreed to the switch. Subsidiary Japan Polypropylene Corp. will be responsible for sales and pricing under the new strategy.
El bailout, ole! The Spanish auto industry, one of the hardest hit of Europe, will receive €4.1b in help from their government. The money is earmarked for automakers and parts manufacturers, Automobilwoche [sub] says.
Porsche testdriver crashes: A Porsche factory testdriver crashed his 911 Cabrio on the autobahn near Darmstadt, Germany, at high speed, and died, Der Spiegel reports. His colleague, following in a Panamera, barely avoided similar fate. The perished Porsche driver had 25 years of experience.
Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.
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GM should just kill Saab then. We know the brand is unimportant to Americans and if the Swedes don't care, then, well, who cares? Seems like a no brainer to me.