Bailout Watch 386: DetN Cheerleader-in-Chief Manny Lopez Lobbies for Car Czar Job

Robert Farago
by Robert Farago
A word to the wise (or The Detroit News): if you’re a cheerleader, stay away from irony. Irony is the discrepancy between expectation and reality. It’s a rapier specifically forged for cynical nasty bastards like . . . us. If you’re pro anything, it’s a blunderbuss for blundering buffoons. For example, The DetN’s automotive editor has penned a tongue-in-cheek essay on why he should be car czar. The result is earnest and scary, rather than droll and pointed. Our take: a federal car czar is a crazy cherry nesting in a gloppy pile of whipped insanity sitting atop a huge slice of death by delusion cake. Manny’s take:t’s time to help steer the ship in the right direction. That’s why I am submitting my resume for “car czar” and offering the names of key advisers I’d appoint. To be sure, this list won’t make everyone happy and certainly not the activists who want to dictate what Detroit builds, but included is an essential mix of auto knowledge, independent economic thought and business smarts that when allowed to operate outside of politics will keep the nationalization of the auto industry from following the lead of Hugo Chavez’s Venezuela.From this position of unintentional self-mockery (remind me again who’s responsible for the nationalization of the U.S. auto industry), Manny jumps off into the deep end.As car czar, I wouldn’t lobby for more federal aid or push vehicles that consumers have proven they’re not interested in. I’d use this team to bring some sense and sanity back into the debate by insisting they look at the cause and effect of actions.So, as Car Czar, Sr. Lopez would stop federal aid to the automakers and suspend new vehicle emissions laws. Yo, Manny! We’ll call you. Just for shits and giggles, what team does Manny speak of (to share his love of ending a sentence with a preposition)?Start with Roger Penske. He’s got dealer knowledge, civic presence and business know-how. Then sign up Mitt Romney, the financial expert and most recently, auto industry antagonist.Continue by bringing on Bob Lutz. Sure he’s leaving GM because he’s fed up with the government intervention but he’s got a proven record for delivering products that consumers actually buy.On the numbers front, turn to David Littmann, the former Comerica Bank chief economist and occasional thorn in the auto industry’s side. Patrick Anderson should join him in educating legislators that free market principles and less government is a smart way to operate. UC Berkeley labor professor Harley Shaiken would provide a good voice for the UAW, but there should also be a rank-and-file union member on board—someone who’s worked the line.Carlos Gutierrez, the former commerce secretary and head of Kellogg, would provide some business insight and Paul Portney, an Alma College grad and former president of Resources for the Future, an environmental group in Washington, would add a measured environmental voice.Bob Lutz? Cars that consumers actually buy? See? Now that’s funny! And what’s with the group hug? I thought the whole idea was a single Automotive Ass Kicker? In Manny’s world eight is not enough.Clearly, there are others and they should be engaged too if they’re interested in keeping these companies independent and not wards of the state.Oh! Pick me! Pick me!
Robert Farago
Robert Farago

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  • TheRealAutoGuy TheRealAutoGuy on Feb 11, 2009

    If you read the original article, in its entirety, it's actually pretty good. The Peanut Gallery Commentary (Danger! Salmonella!) ruins the effect of Manny's points, kind of like how hecklers can ruin a comedian's timing. Manny is joking about the job; serious about most of the suggestions.

  • Tesla deathwatcher Tesla deathwatcher on Feb 11, 2009

    Of course Manny Lopez was just joking. Still, he does make some good points in his article. But after thinking a lot about this, my thinking has gone in a different direction from the car czar model. Based on a legal career in Silicon Valley through many ups and downs, here's what I think would work best: -- Forget a car czar. That's not going to help. Everything should happen inside the companies. Congress should appoint new, temporary CEOs for both GM and Chrysler. Then back off, completely. Let those new CEOs represent Congress. This is business, not politics. Congress should have no more influence on the companies than do members of a board of directors. -- Put Mitt Romney in as CEO at GM. The man is talented (I don't like him, but I respect him). He has great leadership skills, and those are sorely needed. He could come in and take charge. Few others could. But Romney also knows how to come in, do the hard work needed to figure out what needs to be done, and then do it. He may not succeed, but he would do better than anyone else I can think of. -- Put Roger Penske in as CEO at Chrysler. Chances of Chrysler surviving are low. But someone should come in and see what can be done. Penske, with his knowledge of the dealers' world, would be good. Let's see what he can figure out. -- Replace the boards of both companies. Put some of the people Manny Lopez mentions on these boards. -- Put both companies into Chapter 11 proceedings, but with financial support from Congress. -- Give taxpayers shares in the post-bankruptcy companies. The loans should be repaid, of course. But we also need an upside. Without stock, the best we can get is our original money plus 5% a year. Huge downside, little upside. -- "De-nationalize" both companies as soon as they are back on their feet (of course, for Chrysler in particular, that may not happen). Put in new CEOs, new boards, and take them public again.

  • ToolGuy Why would they change the grille?
  • Oberkanone Nissan proved it can skillfully put new frosting on an old cake with Frontier and Z. Yet, Nissan dealers are so broken they are not good at selling the Frontier. Z production is so minimal I've yet to see one. Could Nissan boost sales? Sure. I've heard Nissan plans to regain share at the low end of the market. Kicks, Versa and lower priced trims of their mainstream SUV's. I just don't see dealerships being motivated to support this effort. Nissan is just about as exciting and compelling as a CVT.
  • ToolGuy Anyone who knows, is this the (preliminary) work of the Ford Skunk Works?
  • Kwik_Shift_Pro4X I will drive my Frontier into the ground, but for a daily, I'd go with a perfectly fine Versa SR or Mazda3.
  • Zerofoo The green arguments for EVs here are interesting...lithium, cobalt and nickel mines are some of the most polluting things on this planet - even more so when they are operated in 3rd world countries.
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