GM Sales Fall 31 Percent In December
And the scramble for ways to say “it’s not that bad” is on. GM’s Press Release suggests pointing out that deliveries are up compared to October and November. Just don’t bring it up around your friendly local GM dealer/overstock storage depot. They’re still trying to forget October and November. And a four percent drop in inventory compared to last December doesn’t really make their collective 872k unsold units look any better. GM unit Meanwhile, GM’s total annual vehicle sales for 2008 fell below three million, at 2,980,688. That’s a 23 percent drop since 2007.
Digging deeper, the news reflects most of the major trends in the industry. Though total car sales dropped only 24.9 percent, light trucks continue to crater at a higher rate of 34.8 percent. On the Brand front, Saab and Hummer are as dead as they can be, with total sales down 57.1 and 59.3 percent respectively. Pontiac, Buick and GMC are trending downward slightly less sharply, registering still-troubling declines of 45.6, 38.1 and 34.5 percent respectively. Chevrolet was by far the best performer, down only 25.8 percent (still, nearly 50k fewer vehicles than December 2007). Chevy cars in particular are the bright point, dropping “only” 4 percent. On the other hand, the next biggest volume brand for cars is Pontiac, which recorded 14,381 car sales. That’s a 48.2 percent drop in car sales compared to last December.
By model, the Malibu is up 42.2 percent compared to last December’s non-sales of the old model. No surprises there. Curiously, the Impala is up 18.8 percent actually outselling the Malibu 21,148 to 17,355. Once again, the love that dare not speak its name (fleet sales) rears its head.